DESIGN JAM ACTIVITIES Stanford University Institute of Design
- Slides: 8
DESIGN JAM ACTIVITIES Stanford University Institute of Design Open Innovation Design Jam / University of Glasgow / http: //CREATE. ac. uk/openjam 2016/
ACTIVITY 1 Empathize & Define Constraints Empathize Define
APPROPRIABILITY Think about: of IP protectability change the v What are some ways that firms way firms appropriate value? generate and capture value? v What ‘isolating mechanisms’ v What is the ‘Appropriability Regime’? • • • Laws? Knowledge (tacit, codified) Industry features? Imagine: v How would openness or a lack might prevent competitive advantage from being duplicated?
ACTIVITY 2 Ideate & Prototype Ideate Prototype
BUSINESS MODELS Business Models are: “The design or architecture of the “A system of interdependent value creation, delivery, and activities that transcends the […] capture mechanisms” a firm and spans its boundaries. […] employs. & enables the firm, in concert with (Teece, 2010) its partners, to create value and also to appropriate a share of that value. ” (Zott & Amit, 2014)
ACTIVITY 3 Test TEST
RISK & COMPETITION For Users of Open Inputs: v What is the nature of relationship with open community? • • • v What is the nature of relationship with user community? • • • Licence parameters Culture / norms Competition / exclusivity? Legal / contractual? Informal social norms? Competition / exclusivity? v What about other market entrants improving or ‘free entrants using same benefits? riding’ on you? For Revealers of Open Innovation: