Demographics Which generation are you http www theagecurvereport















- Slides: 15

Demographics Which generation are you?

http: //www. theagecurvereport. com/3 -beacon-blog/canadas-next-baby-boom. html

Baby Boomers http: //ellentube. com/videos/0 -0 v 53 hhem/ • Born between 1946 and 1964 • Make up approximately 1/3 of the population 10 million Canadians • Reach their 65 th birthday starting in 2011

Effects of Baby Boomers • Pension payout • Health costs: Dementia Obesity Decline in smoking rates, inactivity and heavy drinking • Housing issues


Generation X • • • People born 1965 to 1980/1984 End of Cold War and fall of the Berlin Wall Watergate, Ronald Reagan Chernobyl disaster Introduction of personal computer, Internet and cable tv AIDS epidemic

Baby Boomers vs. Gen X • workaholic tendencies and materialistic • single career path • are impressed by authority • are optimistic • are driven to achieve o question authority o seek bigger meaning in life and work o are technologically savvy o live in the present o are skeptical o see career as a key to happiness o are open to multi-careers o consider challenge and variety as being more important than job security

Generation Y • Born between 1971/1985 to 1990/2000 • Echo Boomers (children of the baby boomers), Nexters, Millennials • “stapled to your cell phone, know your way around a computer and have the attention span of a pigeon”

Millennials • Born ~1981 to ~2000 http: //www. huffingtonpost. ca/2012/12/20/generation-y-jobs-canada_n_2334262. html

Peter Pan Generation because they have delayed becoming adults longer that most generations before them e. g. living at home

Generation Z Born between 1990/ 2005 and 2010. Typically children of Generation X Generation Lay-Z Dreamer/ Internet generation Highly connected – digital natives Individualistic Reliant on gadgets Most multi-tasking generation perfectly comfortable with multiple information streams and activities running concurrently • "acquired Attention Deficit Disorder" since their dependency on technology is high and attention span is much lower • Obesity issues • Have helicopter parents • •

Generation Alpha • First millennial generation with all born entirely in the 21 st century 2000 • Children of Generation Y


Generation Y ages 25 -30 Generation X ages 31 -46 Boomers ages 47 -64 http: //www. newswire. ca/en/story/901893/generations-unite-boomers-gen-x-and-gen-y-say-retirement-begins-before 65

• Australia Poster Generations Defined http: //mccrindle. com. au/resources/Generations-Defined-Sociologically. pdf • Decoding the next Generation – • https: //www. youtube. com/watch? v=l. R 5 E-B 4 WU 8 A