Dell Customer Communication Confidential How to use this

Dell Customer Communication - Confidential How to use this template (Delete this slide before use) Instructions • Expand the notes sections for each slide to view suggestions on how to customize the presentation for your customer and relevant content that you can use for presentation notes. Delete these particular notes or hide before presenting to your customer. • Change or delete all placeholder text to customize verbiage for your customer and their specific situation • Delete any slides that are not applicable for your specific presentation. • Add slides from other resources, but ensure that they are approved for customer presentation use and meet the formatting styles from Dell Technologies Brand Experiential Power. Point guidelines. Also be sure to follow Dell Technologies Brand Logo Guidance. https: //inside. dell. com/community/active/global-marketing/brand • You can change a slide layout background with approved Power. Point slide layouts by right clicking on the slide, choose Layout and then select one of the slide backgrounds displayed. • You can find additional, approved graphics here: dam. dell. com. 1 of 20 © Copyright 2020 Dell Inc.

Dell EMC Xtrem. IO X 2 All-Flash design, built from the ground up Proposal for: Enter customer and company name Presented by: Enter names and titles of team members Dell Customer Communication - Confidential

Dell Customer Communication - Confidentiality Statement Dell EMC is a trademark of Dell Technologies Inc. or its subsidiaries. All rights reserved. This proposal contains confidential material that is proprietary to Dell Technologies Inc. The materials, ideas and concepts contained herein are to be used exclusively to evaluate the capabilities of Dell Technologies Inc. to provide a solution for <<Customer Company Name. The information and ideas herein may not be disclosed to anyone outside of Customer Company Name to be used for purposes other than the evaluation of the capabilities of Dell Technologies Inc. believes the information in this document is accurate as of its publication date. The information is subject to change without notice. Dell Technologies Contact List Name Responsibility Contact Information Full Name Title Phone # Email Address Add or Delete Rows as needed 3 of 20 © Copyright 2020 Dell Inc.

Dell Customer Communication - Confidential The Dell Technologies family Your essential partner for accelerating digital transformation VMware DELL EMC INFRASTRUCTURE SOLUTIONS VMware streamlines the journey for organizations to become digital businesses. Our software spans compute, cloud, networking and security, and digital workspace. Essential infrastructure for organizations to build their digital future, transform IT from core to cloud to edge and protect their most important asset: information. Secureworks DELL CLIENT SOLUTIONS The industry’s broadest, most innovative enduser portfolio of client products and solutions. Secureworks has provided trusted managed security services to organizations of all sizes since 1999, processing more than 290 billion security events each day for 4, 300 clients in more than 50 countries. Alienware The high-performance Alienware gaming brand offers unique and award-winning PCs that incorporate innovative engineering, iconic design and the most advanced components in the industry. 4 of 20 © Copyright Dell. Inc. © Copyright 2020 Dell Boomi’s intelligent, flexible, scalable platform accelerates your business results by linking your data, systems, applications, processes and people. Virtustream enterprise-class cloud services and software trusted by enterprises worldwide to run their mission-critical applications like SAP in the cloud.

Dell Customer Communication - Confidential The Digital Future IT Transformation Every organization needs to be a digital organization, powered by data. Optimizing IT for performance, agility and efficiency, enables you to innovate for your digital future in a hybrid and multi-cloud world. 5 of 20 © Copyright 2020 Dell Inc.

Dell Customer Communication - Confidential Technical Challenges INCONSISTENT PERFORMANCE POST-PROCESS DATA SERVICES POOR COPY DATA MANAGEMENT EFFICIENCIES & COSTS AGILITY & COMPETITIVENESS Business Challenges SERVICE LEVELS & CONTINUITY 6 of 20 © Copyright 2020 Dell Inc.

Dell Customer Communication - Confidential Business Challenges of IT and Digital Transformation Generalized Business Challenges • • • VDI projects that could not scale from pilot to production Cannot virtualize I/O intensive applications and mixed-workloads because storage can’t keep up I/O bound databases requiring lots of under-utilized CPUs causing large database license spend Transition to a solid-state data center, but while Flash is great for performance, it is still a premium price SSDs will run out of cycles much earlier than a hard drive Customer Specific Challenges • Add customer’s projects, future needs, or directives that present an IT challenge. • Include specific challenges for the company in their current environment as it relates to the above. • Add customer’s projects, future needs, or directives. 7 of 20 © Copyright 2020 Dell Inc.

Dell Customer Communication - Confidential Introducing Dell EMC Xtrem. IO X 2 All-Flash design, built from the ground up Future-Proof Loyalty Program Efficient architecture Consistent performance Agile copy management Leading efficiency with deduplication and compression >1 M IOPS at 0. 22 ms, inline all the time data services with no performance impact Rich application integration and no compromise copy services ALL-FLASH, SCALE-OUT ARRAY OPTIMIZED FOR COPY DATA MANAGEMENT Dell Technologies Confidential Modern Data Center 8 of 20 © Copyright 2020 Dell Inc.

Dell Customer Communication - Confidential Xtrem. IO X 2 Scale Out Capabilities Scale-up X-Brick to Scale-out a cluster to 230 TB SSD FLASH SSD FLASH SSD FLASH Active Controller SSD FLASH 922 TB SSD FLASH SSD SSD FLASH FLASH Active Controller SSD FLASH SSD FLASH Active Controller Up to ~5 PB of effective capacity …. . Assumes 6: 1 data reduction 9 of 20 © Copyright 2020 Dell Inc.

Dell Customer Communication - Confidential X-Brick Configurations Configuration X-Brick Minimum Raw X-Brick Maximum Raw X-Brick Typical Max Effective* Cluster Size in X-Bricks X 2 -S (400 GB) 7. 2 TB (18 drives) 28. 8 TB (72 drives) 99. 5 TB Up to 4 X 2 -T** (1. 92 TB) 34. 6 TB (18 drives) 69. 1 TB (36 drives) 247 TB Up to 1, 36 Drives Max X 2 -R (1. 92 TB) 34. 6 TB (18 drives) 138. 2 TB (72 drives) 494. 8 TB Up to 4 X 2 -R (3. 84 TB) 69. 1 TB (18 drives) 230. 4 TB (60 drives) 815. 1 TB Up to 4 * Effective capacity assumes 4: 1 DRR; and 88%-90% usable capacity ** X 2 -T can be upgraded to X 2 -R online 10 of 20 © Copyright 2020 Dell Inc.

Dell Customer Communication - Confidential Xtrem. IO X 2 Benefits The Ideal Platform for Enterprise Class Copy Data Management and High Data Reduction Ratio Workloads X 2 • Extreme Performance for Virtual Workloads • Multi-Dimensional Scalability • Unmatched Storage Efficiency • Enterprise Availability Options • Consumer Simplicity with Enterprise Capabilities Compared to X 1 80% Better application latency 25% 4 X Better rack density 11 of 20 Better data reduction © Copyright 2020 Dell Inc. 33% lower $ per GB Dramatically Lower TCO

Dell Customer Communication - Confidential Benefits Dell EMC Xtrem. IO X 2 • Performance ‒ Xtrem. IO X 2 uses industry-standard components and proprietary intelligent software to deliver unparalleled levels of performance with predictable and consistent high performance and low sub -millisecond latency. • Modular Scalability ‒ Xtrem. IO X 2 delivers Modular Scalability. Xtrem. IO X 2 storage can be expanded for only capacity (scale up) or both capacity and performance (scale out) enabling you to grow your environments linearly and affordably to match your workload and business requirements. • Efficiency ‒ Xtrem. IO X 2 delivers, class leading efficiency. The XIOS software architecture implements content-based inline data reduction. The Xtrem. IO X 2 Storage Array automatically reduces (deduplicates and compresses) data on the fly, as it enters the system. • Integrated Copy Data Management ‒ Xtrem. IO X 2 provides 4 to 20 times data reduction using inline deduplication and compression, Xtrem. IO X 2 Virtual Copies, and thin provisioning. Consolidate with confidence, protect high value applications with Asynchronous or Synchronous remote replication • Simplicity ‒ Xtrem. IO X 2 delivers consumer simplicity with enterprise capabilities and ease of use— nothing to configure or tune. 12 of 20 © Copyright 2020 Dell Inc.

Dell Customer Communication - Confidential X 2 Solves the CDM Problem i. CDM - Instant Refresh, any Direction More Copies? Test/Dev App Self Service App Integration & orchestration QA Prod Xtrem. IO Virtual Copies (XVC) Consistent Multi-Dimensional Scale Performance & Data Services 13 of 20 © Copyright 2020 Dell Inc. Protection Analytics Why Not?

Dell Customer Communication - Confidential Xtrem. IO X 2: Architected for the Modern Data Center MULTI-DIMENSIONAL SCALE CONSISTENT & PREDICTABLE INHERENTLY BALANCED DATA SERVICES INLINE ALL THE TIME Thin Provisioning Encryption Deduplication Snapshots Replication COPY DATA MANAGEMENT INSTANT & HIGH PERFORMANCE Simple Management Compression Quality of Service 14 of 20 © Copyright 2020 Dell Inc. APPLICATION & ECOSYSTEM INTEGRATION & AUTOMATION

Dell Customer Communication - Confidential Highest Levels of Enterprise-Class Resiliency 100% Hardware Redundancy System-Wide Software Redundancy Controllers System-wide management module DAE ü Active/Active controllers ü 2 x DAE controllers & connections ü 2 x Power supplies/cables ü 2 x Vault NVRAM ü 2 x Infini. Band connect ü 2 x Port connectivity ü 2 x Every component Secure distributed journaling NO SINGLE POINT OF FAILURE 15 of 20 © Copyright 2020 Dell Inc. Data integrity checking w/ fault detection & advanced healing Advanced thermal monitoring, alerting & shutdown Non-disruptive upgrades

Dell Customer Communication - Confidential Xtrem. IO Advanced Data Services Thin Provisioning Compression All volumes thin; optimized for data saving Inline –block written once No postprocess D@RE Xtrem. IO Data Protection Deduplication Inline – compressed blocks only No postprocess Xtrem. IO Replication Single “RAID model” double parity w/ 84% usable 16 of 20 Xtrem. IO Virtual Copies Always-on Encryption with no perf impact © Copyright 2020 Dell Inc. Super efficient copies, with Secure option Quality of Service Sync (up to 60 miles) and Async. Replication w/ 30 s RPO Control IOPS / BW in mixed workload environments

Dell Customer Communication - Confidential Xtrem. IO XVC Snapshots High Performance, Low Latency Read/Writeable Copies Unlimited Immediate Copy Operations • • Create copy from any copy Unlimited, immediate delete Unrestricted topology Protect snaps from deletion (including secure option to provide immutability and protect against hackers) Instant Refresh of Virtual Copies GET COPIES AS NEEDED • Prod to Any Copy • Any Copy to Prod WORK ON CURRENT DATA SELF SERVICE CAPABLE 17 of 20 © Copyright 2020 Dell Inc.

Dell Customer Communication - Confidential Xtrem. IO Asynchronous Replication Metadata-Aware Unlimited Distance Scale-Out Performance Good Protection Easy Operation • Uses Xtrem. IO in-memory snapshots • RPO of 30 seconds • Supports Xtrem. IO High Performance • Simple and Easy • Faster Recovery • • Full operational disaster recovery • Thousands of recover points-in-time Efficient replication - dedupe & compression aware • “Fan-in” configurations 18 of 20 © Copyright 2020 Dell Inc.

Dell Customer Communication - Confidential Xtrem. IO Synchronous Replication Zero RPO Replication: Efficient, High Performance and Simple Up to ~100 km Scale-Out Performance Best Protection Easy Operation • Consistency group based (App level) • RPO of zero (no data loss) • Scales with customer requirements • Simple to test (via XVC) and failover • Faster Recovery • Supports Xtrem. IO High Performance • Full operational disaster recovery • Can create integrated protection copies • • Integration with i. CDM components • Can switch between Synch and Asynch Efficient initial sync - dedupe & compression aware 19 of 20 © Copyright 2020 Dell Inc.

Dell Customer Communication - Confidential XMS: Simple & Smart Management • HTML 5 Based • No more Java • Faster and better user experience • Simple & Intuitive GUI • Easy drill-down & navigation • Intelligent reports • 1 -2 -3 Provisioning • Easy Repl. setup • Intelligent • Guided workflows • Simplifying every step 20 of 20 © Copyright 2020 Dell Inc.

Dell Customer Communication - Confidential Why Xtrem. IO X 2 for VDI Environments? ü Leading platform agility ü Unrivaled ecosystem ü Best storage efficiency ü Consumer-like simplicity ü Unparalleled user experience ü Unmatched TCO ü Stormproof VDI environment ü Best $/desktop ü Rapid VD provisioning ü Amazing performance 21 of 20 © Copyright 2020 Dell Inc.

Dell Customer Communication - Confidential Xtrem. IO VM Cloning With In-Memory Metadata Instantaneous and Non-impacting APP OS VMware Cloning a VM (or 1000 s) w/ Xtrem. IO in-memory metadata ü Instant VM copies ü Metadata only operation; no storage IOs ü No capacity or performance overhead XCOPY Command seconds 22 of 20 In-Memory Metadata RAM Unique Compressed Data on Flash FLASH hours © Copyright 2020 Dell Inc.

Dell Customer Communication - Confidential Xtrem. IO X 2 Highlights Dell EMC Xtrem. IO X 2 is a market leading purpose-built all flash array (AFA) that offers consistently high performance with low latency; unmatched storage efficiency with inline, all-the-time data services; rich application integrated copy services; and unprecedented management simplicity. This next-generation platform builds upon the unique features of the previous generation to provide even more agility and simplicity for your data center and business. Dell Technologies Confidential Multi-dimensional Scalability with lower TCO In-memory, always-on data services Integrated Copy Data Management (i. CDM) Efficient replication across a wide area network Synchronous and Asynchronous mode replication Future Proof Loyalty Program 23 of 20 © Copyright 2020 Dell Inc.

Dell Customer Communication - Confidential Customers who purchase an eligible Dell EMC storage, data protection, HCI, or networking product are automatically included in the Future-Proof Program*. Engage with your Dell Technologies representative to see what offers qualify with your purchase. Three-year product satisfaction Refresh & Recycle Incentives Anytime Upgrades Storage data reduction Clear price support Never-worry data migration Up to 55: 1 data protection deduplication All-inclusive software Flexible consumption *Not all Program offers automatically apply to a purchase. Your representative will discuss applicable offers. 24 of 20 © Copyright 2020 Dell Inc.

Dell Customer Communication - Confidential Dell Technologies Services | Xtrem. IO The ultimate end-to-end experience Pro. Deploy Suite Data Migration Services Residency Services Pro. Support Suite Account Management Services Plan, install & configure with confidence Move data efficiently with minimal disruption Speed adoption with hands-on technology expertise Get ahead of problems before they happen Trusted guidance and technical expertise With data-driven technologies to connect and manage your service experience 25 of 20 © Copyright 2020 Dell Inc.

Dell Customer Communication - Confidential Current State Summary Operational/Business Challenges • • • Modernizing your IT infrastructure needs a scalable mixed workload consolidation platform for storage. Your legacy storage systems are simply not up to the task of supporting modern applications, leveraging real time analytics and the increasing demands on traditional applications. IT agility and efficiency are required for your business competitiveness. Standardized hardware and simplified management is needed to contain your IT budgets. Scalability and performance are critical. Protection of your data is essential. Financial Requirements • The size of data has become incomprehensible and the mission-critical applications of today and tomorrow continue to require more power and lower latency, and they can never, ever go down. IT professionals are struggling to meet these demands while simultaneously transforming for the future, all while being pressured to drive down costs. 26 of 20 © Copyright 2020 Dell Inc.

Dell Customer Communication - Confidential Proposed Solution Summary Operational/Business Outcomes • Dell EMC Xtrem. IO X 2 helps solve many of the challenges that businesses face with an elegant flash storage solution optimized for flash media and designed to deliver outstanding performance at any scale, enhance data center agility, advanced protection for enterprise applications which lowers the total storage footprint and the TCO. • Consistent performance with low latency to easily comply with your SLA’s • Inline, all-the-time data services reducing TCO with an optimal storage footprint • Metadata-efficient, application-integrated copy services to transform business workflows and accelerate true business agility with thousands of instant copies available for test/development/analytics with easy restore/refresh operations Financial Benefits • With multi-dimensional scaling you will gain cost savings – effective capacity on dollar per GB • The Xtrem. IO X 2 Storage Array automatically reduces (deduplicates and compresses) data on the fly, as it enters the system. This reduces the amount of data written to flash, improving longevity of the media and driving down cost. 27 of 20 © Copyright 2020 Dell Inc.

Dell Customer Communication - Confidential Investment Summary Dell EMC Xtrem. IO X 2 Storage Array Model: ____________________________ Standard Customer List Price $ Customer Strategic Discount - ______ % $ Net Price $ Equipment Trade-in $ Final Price w/3 Years 7 x 24 Maintenance $ *All pricing and discounts are contingent upon the issuance of a Purchase Order before: Additional Notes: Can add any pricing incentives here 28 of 20 © Copyright 2020 Dell Inc.

Dell Customer Communication - Confidential Xtrem. IO Customer Success Stories 29 of 20 © Copyright 2020 Dell Inc.

Dell Customer Communication - Confidential Accelerating innovation through virtualization Organization: VMware | Business needs Solutions at a glance Business results Like most global companies, VMware is facing disruptive change. The company continually seeks to use IT to streamline its business operations, improve productivity and sharpen strategic decision-making. When VMware decided to implement SAP HANA as its primary business intelligence platform, its IT team chose Dell EMC Xtrem. IO X 2 All-Flash arrays. • Dell EMC Xtrem. IO X 2 and X 1 arrays • VMware software products and • Delivers high performance with submillisecond latencies on database queries • Reduces data center costs due to inline deduplication, compression and thin provisioning • Scales up and out to keep pace with the company’s rapid growth • Simplifies administration, freeing time to work on new projects Industry: Information Technology | solutions Country: Worldwide | Website: https: //www. vmware. com/ 8 x Faster replication performance with X 2 native replication 30 of 20 © Copyright 2020 Dell Inc.

Dell Customer Communication - Confidential Delivering a better customer experience Business needs Solutions at a glance Business results In the highly competitive financial services business, Harel wanted to use big data to serve customers more effectively and ensure more satisfying experiences. Unfortunately, its IT team was dealing with critical performance issues impacting both business and IT operations, and too much time was being spent on monitoring and maintenance. • • • Provides performance and low latency Dell EMC Xtrem. IO X 2 and X 1 arrays Dell EMC VPLEX Metro Dell EMC Recover. Point Dell EMC Power. Path software Dell EMC Connectrix B-Series directors • • Organization: Harel | Industry: Financial Services | Country: Israel 31 of 20 | Website: http: //www. harel-group. com/ © Copyright 2020 Dell Inc. to dramatically simplify IT and business processes Better leverages predictive analytics for improved customer service Offers the ability to scale capacity as needed, without limits Avoids the need for storage performance tiers, thanks to all-flash Decreases data center tiles, power and cooling costs

Dell Customer Communication - Confidential Helping Callaway drive greater innovation Organization: Callaway Golf | Business needs Solutions at a glance Business results Although golf has been around for centuries, today’s game is defined more than ever by the latest technology and how it’s applied to clubs, balls and accessories. Callaway Golf turned to all-flash data storage to ensure every member of the Callaway team has fast, efficient access to the data needed to innovate. • • • Delivers the speed and agility to get Industry: Sports & Recreation | Dell EMC Xtrem. IO VMware v. Sphere Dell EMC Data Domain Dell EMC Data Protection Software production impact • Reduced space, power and cooling costs by up to 75% • 5 x faster processing of complex workloads • 15 x less latency Country: United States 32 of 20 products to market quickly • Simplifies development/QA with no © Copyright 2020 Dell Inc. | Website: http: //callawaygolf. com

Dell Customer Communication - Confidential Watch the video › Read the full case study › MLB team chooses Business needs • Slow performance and storage Dell EMC for bottlenecks impacted the club’s ability to continually fine tune its winning edge in a on and off the field efforts • New technologies, content and digital age Solutions at a glance Business results • Dell EMC Xtrem. IO • Removal of IOPS bottlenecks and improved responsiveness • More efficient data management • 7: 1 data reduction for more effective storage consolidation • Significant reduction in overall TCO • Broad scalability to keep pace with growth of baseball and business data fan preferences were expanding data exponentially Organization: Boston Red Sox | Industry: Professional Athletics | Country: United States | Website: https: //www. mlb. com/redsox 7: 1 Data reduction for more effective storage consolidation 33 of 20 © Copyright 2020 Dell Inc.

Dell Customer Communication - Confidential Read the full case study › RVH switches from Business needs the highest level of HPE to Dell EMC to • Maintain patient care • Provide rapid, highly efficient transform its data access to data for physicians, center and enhance clinicians, and staff patient care Organization: RVH | Industry: Healthcare | Solutions at a glance Business results • • • Sub-millisecond average latencies compared to 3 ms – 10 ms with HPE 3 PAR arrays • Complex queries reduced from 3 – 5 seconds to 1– 2 seconds • Report runtimes and data backups decreased from 8 to 24 hours to 15 minutes to 2 hours • Data compression and deduplication ratio of 4. 3: 1 Dell EMC Xtrem. IO Dell EMC Connectrix Dell EMC Power. Path Dell EMC Data Domain Dell Servers Country: Canada | Website: https: //www. rvh. on. ca/ 60% 80% Increase in overall performance 34 of 20 © Copyright 2020 Dell Inc.

Dell Customer Communication - Confidential Read the full case study › Europe’s leading market maker handles growing data volumes with Dell EMC Organization: Winterflood Securities | Business needs Solutions at a glance Business results • Desire to stay ahead of the trend drove the incentive to move away from traditional disk based arrays • Exponential data growth was making it hard for traditional storage to keep pace • Dell EMC Xtrem. IO • Deliver scale-out consistency and reliability, plus submillisecond performance • Eliminate potential lengthy “boot storm” delays • Help control data center costs with data reduction and operational savings Industry: Securities | Country: United Kingdom | Website: www. winterflood. com/ Up to a % 90 35 of 20 Increase in efficiency © Copyright 2020 Dell Inc.

Dell Customer Communication - Confidential Investment Summary Product: Standard Customer List Price $ Customer Strategic Discount - ______ % $ Net Price $ Equipment Trade-in $ Final Price w/3 Years 7 x 24 Maintenance $ *All pricing and discounts are contingent upon the issuance of a Purchase Order before: Additional Notes: Can add any pricing incentives here 36 of 20 © Copyright 2020 Dell Inc.