Customer Forum OTechs New Web Publishing Service Web

Customer Forum OTech’s New Web Publishing Service Web Services Section – April 29, 2015

Agenda 1. 2. 3. 4. 5. 6. 7. 8. 9. Introductions CA Web Publishing Overview Value Features Future Features Service Roll Out Plan Onboarding Process Questions Closing Remarks 2

Introductions Welcome to the Customer Forum for CA Web 3

CA Web Publishing Overview An OTech hosted and managed software service – A subscription service The service is delivered by utilizing a partner and an architected selection of modern Web technologies: 4

Value A Major CMS Project vs A Subscription Service

Value of Doing Your Own Project? • CMS projects are time consuming and costly 6

Value of Doing Your Own Project? A State CMS Project: – FSR development and approval – Requirements development: functionality, process, security, technical, etc. – Evaluating the “right fit” product among many commercial and open source products – State procurement process – Infrastructure implementation, software installation and configuration, training, etc. – Information architecture and custom development – Testing, testing…. . 7

Value: A Subscription Service! CA Web Publishing is a Subscription Service 1. Sign up 2. Be trained 3. Migrate content 4. Start using it 8

Value: Designed for California Gov A CMS Service Tailored to State of California Requirements: • State Template Integration • Automatic State Template Upgrades – No more template migration project efforts! • Compliant with Section 508 Accessibility Standards 9

Value: Pre-Templated Content Types • • • Contact Information Events Exams Executive Banners Executive Profiles FAQs Gallery Jobs Locations News Publications Additional Value: Semantic Integration! 10

Value: Technology Support A CMS Service that is Managed by OTech and Hosted at the OTech Data Center: • 24/7 Service Desk Support • Configuration Management of all upgrades • Enterprise Security – Secure access management, regular security scans, backup & recovery • Tier III Data Center Architecture – Virtualized & redundant, fail-over power supply & load-balanced 11

Value: Redundancy & Failover Authoring Environment Website Environment 12

Features of CA Web Publishing 13

Features: Web Enabled Service • Access and Update Your Website from Anywhere – No specialized software needed to update content – Edit anytime and access using a web browser 14

Features: Inline Editing • WYSIWYG Simple Interface – No technical knowledge needed – Preview how your content looks in the web page prior to publishing 15

Features: Media Library • Integrated media library for your documents and images – Viewable with shadow box display effects 16

Features: Page Templates 17

Features: Responsive Design Fully Integrates Modern Web Technologies: 1. Responsive Design Architecture Based on Bootstrap 18

Features: Semantic Markup Fully Integrates Modern Web Technologies : 2. Automatically Applies Semantic Markup – Enables enhanced search results 19

Features: Social Media Robust Content Publishing Capabilities: 1. Social Media Feed Integration 20

Features: Dynamic Reuse Robust Content Publishing Capabilities: 2. Supports Content Tagging and Dynamic Reuse drought wearable service drought 21

Features: Feed Enabled Robust Content Publishing Capabilities: 3. Enables Content Subscription Channels for: – news, events, etc. 22

Features: Content Scheduling Robust Content Publishing Capabilities: 4. Version Control and Content Scheduling Ver C Ver B Ver A 23

Features: Role Based Access with Review & Approval Workflow: • Note: For large sites, Authors and Editors can be assigned to specific “business areas” Author: 1. Write Content 2. Upload Media • Note: subject to review and approval workflow Editor: 1. Write Content 2. Upload Media 3. Review and Approve for Publishing Site Admin: 1. Write Content 2. Upload Media 3. Review and Approve for Publishing 4. Administer: • Users • Menu Navigation • Site Look & Feel 24

Features: Search & Analytics Integrated Google Search & Analytics 25

Features: Publisher Dashboard Analytics Publisher Dashboard Note: A mockup wireframe design 26

Future Features of CA Web Publishing 27

Future Features: Faceted Search Example: Linkedin Ability to focus on only one or two facets of the full search result Note: The way you tag your content would also enhance this capability on your site. 28

Future Features: Digital Marketing System • Example: A/B Testing with new “Online Filing” app 78% (A) Message: File Online! 22% (B) Message: Fast & Easy File! 10% (A) Message: File Online! 90% (B) Message: Fast & Easy File! 29

Future Features: Shared Authorship Delegated Authorship of Highlighted Content on CA. gov 30

Future Features: Personalization My “State” Profile for Personalized Services Example Only 31

Roll Out Plan for the Service • Pilot • First Phase • Future Releases 32

Typical Onboarding Process Service Request Requirements Questionnaire Content Analysis Planning Meeting Customer Decision Training Site Assessment Review Meeting Website Migration 33

For More Information • FAQs • Brochure • Service Catalog http: //www. servicecatalog. otech. ca. gov/ • Marketing Site http: //marketing. dts. ca. gov/cawebpublishing/ • Email CIOCAWeb. Publishing. Service@state. ca. gov 34

Questions ? And Answers 35

Closing Remarks • For others that missed this presentation, it will be presented again on May 6 th at the OTech Training Center at 10 am (also as a Webinar) • Upcoming Web Business Performance Management Seminar coming up (TBD) 36