Culture and Psychology Conceptualizing Culture in Psychology Why

Culture and Psychology Conceptualizing Culture in Psychology

Why Study Culture in Psychology? n n n To check the generality of psychological research To conduct natural experiments and quasiexperiments To extend understanding of “culture” To understand the process of cultural change To reduce ethnocentrism and promote intercultural understanding.

What is Culture? n Material/Objective Culture n n Buildings, tools, clothing, methods of transportation, etc. Subjective Culture n n Characteristic ways of viewing the environment (e. g. , ideas, theories, and political, religious, scientific, aesthetic, economic, moral and social standards for judging events in the environment. Subjective culture can be institutionalized in government, education, religion, etc. systems.

Defining Culture n n n n Range of activities, phenomena in human life Transmission from generation to generation; accumulated knowledge Socialization/enculturation Implicit and explicit assumptions about life Shared rules to govern activity of a group Patterns of organization Genesis of culture (out of habitat, social interaction, etc. ) A psychological construct

Defining Culture n n Culture as as Patterns/Syndromes Intergroup Relations “Border Crossing” a Process

Approaches to the Psychological Study of Culture Absolutism Universalism Relativism

Approaches to the Psychological Study of Culture n Cross-Cultural Psychology n Is concerned with the systematic study of behaviour and experience as it occurs in different cultures, is influenced by culture or results in changes in existing cultures (Triandis, 1980, p. 1)

Approaches to the Psychological Study of Culture n Cultural Psychology n n Is the study of all the things members of different communities think (know, want, feel, value) and do by virtue of being the kinds of beings who are the beneficiaries, guardians and active perpetuators of a particular culture (Shweder et al. , 1998, p. 867) Study of meaning, intentions

Approaches to the Psychological Study of Culture n Indigenous Psychologies n A psychology of a cultural group based on the day-to-day behaviour of its members, for which local points of view provide the paradigms that guide the collection and interpretation of psychological information. (Berry et al. , 2002, pp. 459 -460)

Approaches to the Psychological Study of Culture n Ethnic Minority Psychology n “… is concerned with the use of culturally appropriate methods to understand the behavior and experiences of specific ethnic groups … historically marginalized groups in North America. ” (Goldstein, 2000, p. vii)

Culture as Patterns (Triandis, 1980) n Cultural Syndromes n A pattern of beliefs, attitudes, selfdefinitions, norms and values that are organized around some theme that can be identified in a society.

Elements of Subjective Culture Knowledge-Related Constructs n Norm-Related Constructs n Self and Social Relationships n Values n

Knowledge-Related Constructs n Schema n n An organized body of information including categories and their associations, stored in memory. Schemata provide structure that help with perceiving, organizing and remembering information, allowing for efficient processing of social information. Beliefs

Norm-Related Constructs n Norms n n Implicit or explicit generalized expectations regarding what is appropriate behaviour for members of a group Kinds of Norms n n Descriptive Prescriptive vs. proscriptive (mores vs. taboos) Institutionalized norms Roles

Self and Social Relationships n Fiske (1990, 1992) n Communal Sharing n n Authority Ranking n n Distribute resources according to rank Equality Matching n n Share resources according to need Share resources equally Market Pricing n Distribute resources equitably (the more you give, the more you get)

Independent and Interdependent Self. Construals (Markus & Kitayama, 1991) Mother Coworker SELF Friend Mother Coworker SELF Neighbour Independent Interdependent Friend

Values n Values are principles that guide our lives. They are designed to lead us to our ideal world (Schwartz, 1992) n n n Transcend specific situations Guide selection or evaluation of behaviour and events Ordered by relative importance

Value Dimensions (Hofstede, 1980) n n Power Distance n the tendency to see a large social distance between those in the upper part of a social structure and those in the lower part of the social structure. n Control of others’ behaviours Uncertainty Avoidance n Avoidance of situations where the outcome is uncertain n Security, low risk-taking, state religion Masculinity-Femininity n Emphasize differences between men and women n Focus on “achievement” and “success” vs. “interpersonal harmony” or “caring for others and quality of life” Individualism-Collectivism n Tendency to give priority to personal goals even when they conflict with the goals of important groups.

Chinese Culture Connection (1987) n CBC n Integration Human-heartedness Confucian work dynamism Moral discipline n -- n n Hofstede n n n Collectivism Masculinity -Power distance (high) Uncertainty avoidance

Value Dimensions (Schwartz, 1992) Self. Direction Universalism Stimulation Benevolence Hedonism Tradition Achievement Power Conformity Security