Cub Scout Recruitment and Retention Session 116 Scott

Cub Scout Recruitment and Retention Session 116 Scott Segalewitz Pack 148 Centerville, OH

Visit the Pack 148 Website for this presentation and other related materials Cub. Pack 148. Scoutlander. com Pack 148

Recruiting Pack 148 Centerville, OH

Recruiting – What Works? Pack 148

Cub Scouts and Leaders “Sport" your uniform often l l Show the presence of Cub Scouts in your community Wear uniform to school l l Recruitment night Pack meetings Den meetings Be knowledgeable about what all of the patches mean Pack 148

Encourage Cub Scouts to talk about Scouting with their friends l l l Pack 148 Word of mouth is a powerful forms of advertising. Use the recruiter patch to reward Scouts Families are involved in lots of activities l Use activities to interact with parents and share Cub Scout stories.

Peer to Peer Programs l School “show and tell” programs l l Distribute stickers or handouts at the conclusion of their presentation “My Best Friend is a Cub Scout” program Pack 148

Develop a Pack Information Sheet l Include: l l Time, date, and location of pack meetings List of upcoming events Den Leader and Committee Member names and phone numbers Provide copies to: l l l Charter organization Pack committee and parents District Executive. Pack 148

Recruitment Night Information Flyer l School Recruiting Night l l l Create Flyers l l l First few weeks of the school year End of academic year (Tigers) Check school district policies Include date, time, and location of meeting; contact name and phone number. Distribute to classes Provide assistance to office staff Peer to peer invitations Pack 148

Display Cases and Bulletin Boards l l Pack 148 Seek permission from the Chartered Organization to use a display case Display should be fun and informative – create excitement Change monthly Assign responsibility for maintaining currency

School, Church, Community, or Business Newsletters and Websites l l Promote programs and accolades in Newsletter/Website Maintain contact information Submission deadlines Preferred format Pack 148

School, Church, and Civic Functions l Set-up display at l l l School open houses Back-To-School nights Curriculum nights Carnivals Parent/Teacher conferences Other church or civic events. Seek permission Set-up in a visible location Set-up early Uniformed leaders and Scouts staff displays. Make follow-up calls with families that expressed interest Pack 148

News Releases to Local Newspapers l l Pack 148 Know deadlines Be aware of publication dates How to Write a Great Press Release: A Sample Press Release Template http: //www. publicityinsider. com/release. asp The release can be used to: l l Promote recruitment night Feature a community service project, awards, blue and gold, pinewood derby, etc.

Pack 148 • Beavercreek News. Current Extra • Centerville Bellbrook Times • Englewood Independent • Enon Messenger • Huber Heights Courier • Kettering Oakwood Times • New Carlisle Sun • Springboro Sun • Times Weekend • Tipp City Herald • Vandalia Drummer News • West Milton Record

Pack Website l Include pertinent information regarding your Cub Scout Pack including: l l How to join Benefits and excitement of Cub Scouting Frequently Asked Questions (FAQs) Obtain links from other sites: l l Chartered Organization Chamber of Commerce United Way Etc. Pack 148

Public Website Pack 148

Frequently Asked Questions l l l Pack 148 What is Cub Scouting? What are the requirements to join Cub Scouts? What does Cub Scouting offer my son? How does participation in Cub Scouting affect participation other activities? What are the responsibilities of a parent? Do Cub Scouts go camping? What other activities are available to Cub Scouts and their families? How much is it going to cost? Where can I buy uniforms, pack and den number patches? How can I save money on the cost of uniforms? Etc.

Announcement l Possibilities l l l l l Church Neighborhood Subdivision Company City School district Recreation center Create something that is interesting to read Make people want to join Scouting Be sure to thank the organization for its support. Pack 148

Special Events l l l Plan a special event that you can invite families to attend. Host a pinewood derby at the shopping mall and invite families from your school and neighborhood to participate using "experienced" derby cars. Host a booth or activity at community fairs, festivals or other events. Pack 148

Personalized invitation or letter l l l Personalize a letter or card including a description of Cub Scouting, date, time, and location of your recruitment night, and contact name and information. Cards or letters individually addressed to each boy. Secure your list of names and addresses l l l Chartered organization PTO's Sport teams Church directories etc. Pack 148

Invite a friend activities l l Host events where friends are explicitly invited. Where appropriate, include tagalongs: l l Tour Permit Medical forms Pack 148