Crisis communication plan Ministry Of Health In Saudi
- Slides: 10
Crisis communication plan Ministry Of Health In Saudi Arabia
What Does “Hajj” Means? Hajj refers to a visit at the Sacred Mosque in Mecca. It can be defined as the individual trip for the pilgrim, and also for the period of about six days in the 12 th month of the Islamic calendar.
Why a Crisis Communications Plan is Important? • To reduce the loss • To solve or encounter obstacles • To defend the image • To maintain the image in positive way
How to make a crisis communication plan? Pre- Crisis By Ø Research the warning signs of a possible crisis § Finding the issues that might occur and affect the org § Research and analyze each issue and focusing on the highest possible issue § Develop strategies to response to each issue § Develop an action plan to cope with situations
The Media Spokespersons Selection of Spokespersons o cope with unexpected crises §must have the power to make o speak about the objectives decisions within Ministry of Health of the ministry §must be accessible in the event time. oillustrate the successful missions §able to speak clearly, concisely, and in a pleasant manner
Crisis Event • Initiate the plan among team members in the crisis event • Implement steps to avoid the negative impact (within the ministry) • Take care of visitors
o Initiate the CCP within 10 minutes Crisis Event (within the ministry) o Inform all health care organizations and emergency personnel o Inform the media within an hour of the incident o Maintain honesty with the media o Find the source of the problem as soon as possible. o Distribute the findings to the media and all publics
Social Media Post daily on media such as: • Facebook • Twitter • Instagram • You. Tube • Snapchat Website • Distribute information about events • Easy and fast access to anyone
Evaluation othe ministry’s plan after the crisis ends othe increase in positive messaging on social media o. Observing media relations o. Examining what went right and what went wrong during the crisis. othe government supervision reports and evaluates o. Public feedback
Thank You AHMED ALSULAMI
