Crazy Fun Catapult by Tinker Toy INC Created
Crazy Fun Catapult by Tinker Toy INC Created By: Mason Orsak, Brian Elliott, Lediba-Bari Duwii, Noah Aleman
Tinker Toy INC TM Been in business for 5 years Employ over 3000 people Sold over 50, 000 toys Developed more than 100 different toys Our newest toy, the “Crazy Fun Catapult” has been bought more than 1000 times in the month it has been in stores.
About the Catapult This easy to build and effective catapult can be a fun project for the family. It requires no prior knowledge and is broken down into four easy sections. The catapult is powered by a rubber band that is stretched back and released by the customer, launching the provided projectile.
Target Audience This product was build with the following users in mind Children Ages 5+ Adult supervision recommended Mothers and Fathers Child supervision recommended The Elderly Caretaker supervision recommended
Product Testing When provided with instructions a customer took 11 minutes to completely construct the catapult. The customer was also able to build the catapult solely by looking at the provided pictures showing the steps of construction. In our second round of product testing the customer only took 7 minutes and 33 seconds to complete the catapult by following our written instructions. Step 1 Step 2 Step 3 Step 4
Pricing Material Cost: We managed to secure a deal with a manufacturing company that allowed us to cut down on the manufacturing costs bringing the price to $4. 99 Current Sales Price: In our limited market the best sales price we could keep was a low $7. 99 $3. 00 profit Reasonable Sales Price: With the backing of Hasbro we believe that we can reliably market the toy for $14. 99 $10. 00 profit
Conclusion Our mission when building our toys is to spread goodwill and happiness to those of all ages and provide an enjoyable experience to those that use our products. Our company believes these goals are in line with Hasbro and our catapult would be the perfect addition to your christmas toy line.
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