Continuous Feed Solutions A Printing Revolution from Xerox

Continuous Feed Solutions A Printing Revolution from Xerox Business Group Name Here

Agenda • Xerox in the CF market • Continuous Feed Portfolio • Continuous Feed Business Opportunities • Technology Makes the Difference • Questions and Answers Page 2 Month Day, 2008

What do you think when you see the logo Page 3 Month Day, 2008

Market Share 2007 Market Size Installs 351+ ppm Xerox now are: • No 2 for market share • No 2 as supplier • Committed to achieving No 1 status Page 4 Month Day, 2008

Info. Trends Report 2007 Page 5 Month Day, 2008

Continuous Feed Makes Sense… • Entry level print volumes start at 1 million images per month per site • High Speed requirements, with short print window • The right applications – – Single stock source from a roll or a box (plain or preprinted media) Appropriate image quality 600 x 600 Medium to long run lengths Special materials with our CF devices that use non-contact flash fusing • Integrate and co-exist with cut-sheet and offset printers • Inline finishing flexibility for Transaction or POD and Digital Books Page 6 Month Day, 2008

Xerox Continuous Feed Solutions Slide Subtitle, Business Unit Name

Our Continuous Feed Portfolio Today Speed New Mono 1232 ipm Xerox 1300 Duplex — 600 dpi; 1232 ipm (300 fpm New Colour 900 ipm New Mono Xerox 980 CCF Duplex — 600 dpi; 927 ipm (226 fpm) 650 ipm Xerox 650 simplex — 600 dpi; 617 ipm (300 fpm) 472 ipm New Colour Xerox 495 Continuous Feed Duplex ---600 dpi; 472 ipm (115 fpm) 450 ipm Xerox 490 CCF simplex — 600 dpi; 464 ipm (226 fpm) Page 8 Month Day, 2008

Xerox 495 CF Duplex Printer Resolution: Imaging: Engine Speed: 600 x 600 LED imaging, Flash Fusing 35. 1 m (115 feet) per minute 472 A 4 2 -up 2 sided ipm Paper Weight: Paper Handling: Print Imaging: Duty Cycle: Applications: 17 to 42 lb bond (64 gsm - 157 gsm) Pin-fed 6. 5” – 18” Web (165 mm – 457. 2 mm) 2. 5 M feet/month Transaction, Books, Booklets, Labels Manuals, Direct Mail Page 9 Month Day, 2008 10 mill Docu. Card

Xerox 650/1300 CF Printer Resolution: Imaging: 600 x 600 or 600 x 1200 dpi (post launch) Engine Speed: 91. 4 m (300 feet) per minute LED imaging, Flash Fusing 1232 A 4 (1308 letter) ipm 1200 x 600 at 795 A 4 Paper Weight: Paper Handling: Print Imaging: Applications: 16 to 54 lb bond (60 gsm - 200 gsm) Pinfed, Pinless 165 mm - 495 mm web (6. 5” – 19. 5”) Transaction, transpromo, books, Direct mail, publishing Page 10 Month Day, 2008

Xerox 490/980 CCF Printer Configuration Simplex or Twin Duplex Resolution: 600 x 1 dpi Imaging: LED imaging, Flash Fusing High Speed CMYK Color Engine Speeds: 225 feet per minute (69 m) Up to 925 A 4 ipm 2 -up Paper Weight: Simplex 40 gsm - 160 gsm Paper Handling: Pinfed, Pinless Print Imaging: 6. 5” - 19. 5” Web (165 mm - 495 mm) Duty Cycle: 20 M images or 4. 5 M feet/mth No slow down for multiple color printing! On-Board Xerox Controller Postscript, PDF, LCDS, IPDS Page 11 Month Day, 2008 Duplex Print Color Shell and Variable Data, Enables Books, Manuals, Catalogues, Newspapers, Promo Transaction Packaging, Substrate Flexibility

Patented Print Line Management Innovative Technology Leadership Control multiple devices in the production print line • Integration of pre/post • Synchronize all devices • Monitor complete print line Closed network with two-way communica box Easy configuration change • One touch user interface • Control multiple finishing lines Faster job turnaround, more productivity, better reliability Page 12 Month Day, 2008 box box Single Point control from operator panel

Business Opportunities Slide Subtitle, Business Unit Name

Market Trends Print on Demand Turnaround Time Run Lengths Colour Pages Variable Content by 2009 by 2010 Today by 2009 by 2007 14% 33% 78% 27% 30% annual growth in retail value of POD of all print jobs will be 24 -hour turnaround of printers say run lengths shorter than 5000 growth in production digital color page volume of digital color work will be versioned or personalized Source: Info. Trends/CAPV Page 14 Source: Frank Romano, RIT Month Day, 2008 Source: Strategies for Management Commercial Print 2010 Source: Info. Trends/CAPV Source: INTERQUEST

Transactional Documents Includes bills, statements and invoices Customers view statements - an average of 164 seconds Customers view direct mail - an average of 21 seconds Must be read - 98% read them at least once Often reread - 85% read them twice Reread three times - 13% Untapped opportunities for promotional messaging Page 15 Month Day, 2008

The Power of Promotional and Transactional From this Page 16 To this Month Day, 2008

The Opportunity Create loyalty-building, customer-pleasing communications by adding targeted promotional messages to bills, statements, and invoices using variable information and high-quality digital color printing. Maximize the lifetime value of customers Improve customer relationships and brand affinity Achieve measurable results for your business goals Move ahead of your competition targeted promotional messages Page 17 Month Day, 2008

Continuous Feed Opportunities … Importance of substrate Page 18 Month Day, 2008

Technology Slide Subtitle, Business Unit Name

Vectors of Differentiation What is Flash Fusing? Perle Vectors of Differentiation Page 20 Month Day, 2008

Flash-Fusing Technology Flash Fusing Flexible substrates, no heat, no pressure, no contact Page 21 Month Day, 2008 Heat Roller Fusing Heat and pressure fewer substrates

Breakthrough Toner Technology • Unique chemistry • Small diameter toner and developer Xerox Competitor Photosensitive drum Developing roller Magnetic brush – High density, very uniform Page 22 • Precise dot pattern for High Density Barcode • High-quality print for POD application Xerox Competitor 1 dot print sample Developing roller Magnetic Brush – Low density, non-uniform Month Day, 2008

Substrate Performance Precise registration Less Cockle • Book production quality Less static electricity Retain moisture content (%) Print Rate 4% Print Rate 16% Heat Roller 62. 5 57. 5 Flash Fuse 92. 1 74. 6 Fixing Method Minimal shrinkage of substrate (%) Print Rate 4% Print Rate 16% Heat Roller 0. 12 0. 17 Flash Fuse No shrink 0. 05 Fixing Method Less curl Better reliability in post process devices Page 23 Month Day, 2008

1 2 Help us to understand your business model. Is there opportunity to streamline your workflow? 3 Then we’ll talk technology Page 24 Month Day, 2008

In Summary Slide Subtitle, Business Unit Name

Xerox commitment UK have expanded their team from 2 to 6 CF sales specialists Dedicated CF Business Manager and Brand Manager New and exciting opportunities now exist due to new technology capability Re-engineering of processes offering added value (i. . e Transpromo) Important to ask the question “what’s the purpose of this document” Substrate flexibility key to increased opportunities Quality in both mono and colour now tangible and acceptable for many applications You are now limited by your creativity not by the technology Page 26 Month Day, 2008

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