COMMUNICATION IN SCIENCE By Chitra T N 10172021

COMMUNICATION IN SCIENCE By Chitra T N 10/17/2021 CSIR OSDD UNIT BENGALURU 1

What is Communication? • Communication is the act of sharing, conveying information • Need for Communication 10/17/2021 CSIR OSDD UNIT BENGALURU 2

Types of Communication • Verbal and non verbal. • One to one, multi dimensional one to many, many to one and between groups 10/17/2021 CSIR OSDD UNIT BENGALURU 3

Factors impacting communication • Audience, purpose and context • Barriers to communication • Physical, organizational structural barriers, attitude, linguistic abilities 10/17/2021 CSIR OSDD UNIT BENGALURU 4

Essentials of good communication • Be honest • Clarity • Brevity • Authenticity • Avoid ambiguity • Start with positive feedback and put the negative ones in an inoffensive and impartial manner • Take cues from feedback 10/17/2021 CSIR OSDD UNIT BENGALURU 5

Communication in Med-chem • Communication within peer groups • Interdisciplinary communication • Communicating in professional presentations • Facts based on authentic sources (like peer reviewed journals, experimental data, fact sheets etc 10/17/2021 CSIR OSDD UNIT BENGALURU 6

Public Communication • Why should the public know? • Science should be interesting and engaging • More about facts than facts. 10/17/2021 CSIR OSDD UNIT BENGALURU 7

Social Media • Have a goal • Identify a platform • Don’t blur lines • Use Keywords 10/17/2021 CSIR OSDD UNIT BENGALURU 8

Social Media • Linkedin • Blogs • Reddit • Tweets • Facebook • Wikipedia 10/17/2021 CSIR OSDD UNIT BENGALURU 9

Conclusion • Communication is vital for success of science and scientists. • Little practice and exposure would help achieve good communication skills. 10/17/2021 CSIR OSDD UNIT BENGALURU 10