Communication and Culture By Natacha Nawej Ishtar Carnes

Communication and Culture By: Natacha Nawej, Ishtar Carnes, Prince Emerson, and Matt Charen

communication • The process by which people transfer information, ideas, attitudes, and feelings with each other. The word communicate comes from the Latin verb communicare, which means to share.

Communication and Culture Video https: //www. youtube. com/watch? v=p 4 t 2 YJdi 30 k https: //www. youtube. com/watch? v=UTE 0 G 9 am. ZNk

symbols • Anything that represents something else. That includes: • Verbal symbols- ex: written or spoken words • Non verbal- ex: body language, gestures, facial expressions, body position, touching, and eye movements. • Kinesics, the study of body movements as a means of communication.

Communication is culturally specific • Body language throughout the world. A gesture is culturally specific, it may mean one thing in one culture, and something different to another. • Example: George W. bush made a"hook em horns" symbol for the university of Texas fans but the Norwegians saw it as a sign of the devil

Intercultural Communication • Process in which messages created in one culture must be processed and interpreted in another culture • Communication allows us to feel a sense of togetherness, or it can magnify differences • Nike miscommunicated the marketing of their product by using their logo along with the word “Air” in stylized letters • Their logo resembled the Arabic word “Allah”, Nike recalled these shoes because Muslims found it offensive

Sign Language • Visual form of communication using hand shapes and movements to talk or express an idea, not uniform or universal • Not all deaf people can communicate with eachother • Sign languages are distinct and differentiate as much as spoken languages

Linguistic Diversity • Refers to the many languages spoken in the U. S and throughout the world • Bilingual- speaking 2 different languages • Multilingual- speaking more than 2 languages • CEO of General Motors Corporation asked his Director of Diversity Marketing and Sales to speak Spanish to a group of car dealers • None of the dealers spoke Spanish, so they had no clue what was going on • The CEO wanted the dealers to experience what it feels like not to be reached out to and have no adjustment to language differences

Material Culture That which we create and can see, touch or feel