Cognition Memory Unit 3 Memory the ability to

Cognition - Memory Unit 3

Memory �the ability to store and retrieve information over time

To Create Memory �Encoding (get info into brain – meaning) �Storage (retain the information) �Retrieval (later get the information back out)

Three Stages of Memory �Sensory Memory �Short Term Memory �Long Term Memory �What’s your favorite memory?

Sensory Memory �Everything our senses hear, see, taste, touch, and smell �sense of flow and continuity to experiences �Last seconds �Unlimited capacity

Sensory Memory �Two Types �Echoic �Brief memory of sound �Iconic �Photograph of a scene

Cocktail Party effect �Be able to focus on what someone is saying with noise around �sensory memory picks up something important (you hear your name)

Short Term Memory �I went to the grocery store and I bought a ______. Pick an item in alphabetical order. The next player must repeat the list and add a second item. The game continues until someone forgets one of the items. �Can we get through the whole class? ?

Short Term �Also called Working memory �Recall about 7 bits of information �Recall for about 10 to 30 seconds

Short Term Techniques �Maintenance Rehearsal � Repeat info to self or out loud (telephone #) �Chunking � Organizing items into familiar and manageable units

Chunking �XOFCBANNCVTM �MTVCNNABCFOX

Mnemonics �Tool to help you remember things �Phrase, short song �Help remember something that is more difficult to remember… �All Cows Eat Grass � Bass Clef �Columbus sailed the ocean blue in �School house rock

Long Term Memory �Storage of info over long periods of time �Storage capacity unlimited �Can be permanent �Two Types �Procedural Memory �Declarative Memory Video

Long Term Memory �Procedural Memory �Memories that include motor skills, habits, how things are done �Phobias and attitudes

Long Term Memory �Declarative Memory �Two types � Episodic memory �Personal memories �First kiss, kindergarten teacher � Semantic memory �Facts and general information � 1+1=2

Flash Bulb Memory Phenomenon �Memory of a detailed remembrance of a highly personal and emotional event �I remember where I was when… � JFK was shot � 9/11 happened � Memory Wizards