Clubs Academy 16 Maximising your club Maximising Your
Clubs Academy 16 Maximising your club
Maximising Your Club � Introduction � Your Ambitions � Sponsorship � Funding � Community Engagement � Trips � Collaboration � Conclusion
Maximising Your Club
Introduction � What do you want to achieve? � One year, one society, one you � Who else do you have? � Who is on your committee? � Do you know them? � Do you them well? � Do you know them too well? � Balance � When personal friendships with professionalism might this be difficult? � When might this be useful?
Where Do You Want To Go? � Consider what was covered in the year planning � Check that each objective fits into SMART format: � Specific � Measurable � Achievable � Realistic Example: Increas e membership by 10% this semester thro ugh running new collaboration eve nts. Get whole co mmittee to promote these events makes it re alistic. Reviewed at end of Autumn 2016. � Time � What do you need to take you there?
Be Ambitious! � Don’t be modest, with good planning your society can achieve anything! � Use your team around you � Plan each event with a realistic timeline � Options � Can to consider you work with a University department? � Can you engage with a community group? � Who are the other stakeholders for your project?
Sponsorship � Many clubs look to maximise their income by approaching local or national companies for sponsorship. � When creating a sponsorship contract, make sure the benefits to both parties are clearly laid out � When approaching, be professional by writing a letter and knowing who you want to reach � Give a good account of your society, and what they will receive in return. � Don’t forget to get the money!
The Approach? � There are plenty of options to approach � Local pubs and clubs, may look for a return in hosting socials in that venue. � Be careful not to get drawn in as cheap PR work! � Can have benefits of cheap room hire too � Eg. Kilted Kangaroo and Assassins Guild � Bigger � Your organisations may look for links too membership is your greatest asset � This can be great exposure for a relevant company � Eg. Barbri International and Law Society
Things to Consider � Budget the costs of printing a logo onto garments � Ensure that you fulfil your part of the arrangement � Any questions? Ask the Union! � Consider who else has sponsored other clubs � What can you offer? � Inclusion on publicity and publications � Exposure to your membership � Footfall and awareness on campus � What do you want? � Discounts � Expertise � Donations/Prizes
Funding � The Stirling Fund is a great platform for achieving your society’s most ambitious goals. � Air. TV & Careers � Computer Club & University Department � Air 3 Xtra � When � Be writing a funding application of this kind: formal and specific – especially with numbers! � Include a way of evaluating the project � Talk to anyone with an interest, get support and don’t duplicate another idea.
Funding
Vice Chancellor’s Fund � Whilst the Stirling Fund is open in October, the Vice. Chancellor’s Fund opens every spring. � Very similar forms, funded by different parties � Consider who is behind each grant � Eg. Stirling Fund = Alumni, what would they value? www. stir. ac. uk/alumni/support-stirling/vice-chancellors-fund/
Club Grants � Another � Well funding stream is the club grant fund received applications here are ones which are: � Specific & accurate � Innovative � Will make a lasting impact on the society � Don’t just focus on the big numbers. Only apply for what you need.
Club Grants � Club Grants have changed! � Capital Equipment Fund � Investment into equipment or materials you need � £ 300 limit for each application � Special Event Fund � For events, trips, or any other single events � £ 300 limit for each application � Previous examples include equipment for new societies and ambitious trips
External Funding � Don’t rely on Club Grant funding. � There are plenty of alternative sources for money such as the Round Table (£ 250 for community focus projects) � Rotary Clubs, Stirling Council Community Grants, Active Communities, Tesco Charity Trust amongst many more � Earn Your Stripes criteria are excellent evidence for external funding � You can recycle what you used for the Community award
Grant Applications � Earn Your Stripes and Event Trip Planners can be excellent evidence for applications… � How many students will this project have an impact upon? � Review your Community and Inclusion Stripes criteria � Outline the amount of funding being sought (£) (200 words) � Check the event planner for how to breakdown costs
Grant Applications � When applying for community grants you will be asked for impact and wider involvement. � Review � Have your Community stripes criteria: been involved with supporting or participating in an event in the local community. � Have opened up their activities to the wider community on at least one occasion. � The society can provide evidence that it actively encourages its members to be responsible and engaged members of the community.
Community Engagement � This can be a great way of taking your club forward � Be broad, and consider what other parties you can work with � Eg. Nature Society and local conservation groups � Political societies holding debates at schools � Sharing your knowledge and enthusiasm with others � This can be great for your own future personal development, making a huge legacy for your society, and setting an amazing example of our student body.
Community Engagement � This can have other benefits too: � Opens up new contacts � Future � Adds speakers at events value to membership � New experiences and opportunities � Fundraising �A bigger pool of people can mean more attendees at fundraising events � Recognition � Can lead to being recognised for your effort.
Trips � Have been really successful events for societies. � Politics (Barcelona), Business (Amsterdam), Wizarding (London), Biology (Amsterdam), Italian (Italy) � International Society (Isle of Skye), Geography (Edinburgh, Dynamic Earth), Pool Society/Medieval History Competitions
Trips � Think about what would add value to your club � What hasn’t been done before? would the purpose be � Is there a particular event or place to visit? � Can you create new links? � What is affordable and realistic � Closer to home can mean more participation � Plan an itinerary first and foremost � Does the idea and plan meet your society’s aims?
Collaboration � Working between clubs is a great way of maximising your club � Improves value for members � Offers new and bigger opportunities � Examples from Clubs & Socs Awards Ball � Suits & Scrubs � Laser Quest � Queer Disco � Makes for great events!
Challenge � Find another club � Create an idea of a joint event for next year � What would be appealing to both societies? � What could you not do without a larger group of people? � 10 Minutes � Idea/concept, marketing… timescale, target audience, finances,
Collaboration � What did you come up with?
Thank You! Keep an eye out for future club development next semester
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