Closet Whiz Dress Smart Work Smart Stay Productive
- Slides: 18
[Closet. Whiz] [Dress Smart. Work Smart. Stay Productive]
Closet. Whiz Team Sudiksha Pai Ronak Nambiar 6 th Grade Imagine Charter School, Mc. Kinney, TX 7 th Grade Robinson Middle School Plano, TX Chief Financial Officer Chief Executive Officer Gowri Nair Nikhil Vicas 7 th Grade Ereckson Middle School Allen, TX 7 th Grade Coppell Middle School East Coppell, TX Chief Technology Officer Chief Marketing Officer Advisory Board Jeff Wallace Marvin Dole Sreekumar Pillai Mobility, UX & Io. T Expert/ Investor / Mentor BCBG MAX AZURIA Chief Technology Officer
Mission/Vision Statement Closet. Whiz aims to be the world’s number one easy to use solution for our users to track and manage their attire with the goal to optimize time and dress smart. Closet. Whiz will provide market leading mobile solution which connects attire post sales behaviors of various demographics which enable retailers to cater directly to buyers via a platform while also being a socially responsible company by connecting donors to those in needy by distributing millions of clothes to the needy.
How can we make you dress smart • For you and me – Organize your closet and visually make it available for users to plan. – Track attire usage – Suggest clothes based on location, weather, event and history – Visually plan your outfit – Improve customer purchase experience
How can we make you dress smart • For clothing retailer – Track post sale use for the first time – Make offers on the app – Actual consumer usage analytics based production and marketing – Better inventory tracking even after sales.
What is Closet. Whiz? • Closet. Whiz can help – increase efficiency for users ranging from business travelers to millennials and teenagers. – keep a digital inventory of your closet and – gives you smart tips of what to wear in front of which people.
Interesting facts about business travelers Average 46 minutes to pack travel bag 46 MM + Business Travelers /Year 70% income > national average 9000+ retailers in NA focused in business attire market 11. 5 B business attire market in NA
Opportunities – Phase 1 11. 5 B/yr market for Formal wear Fashion / Trend conscious traveler Business Traveler Optimized purchase planning To be smartly dressed with optimal time spent Retailers focusing on this segment but lacks data on use
Opportunities – Phase 2 $91. 1 billion in 2011 / 76 Million people market Don’t want to wear same dress too many times Fashion brand sales increased by 82% in last 4 years Teens / Millennials Need to know what you have when you make purchase decision Retailers focusing on this segment but challenged by lack of analytics
Competition Current Apps • • There are some existing apps which cater to wardrobes, personal styling, fashion tips …these cater to the generic buyer but lack comprehensive approach. Some have over a million+ downloads. Significant ones include- Stylistic, Cool Guy, Stylish Girl, and My Closet Pro. Current players only focus on closet organization Closet. Whiz • • Target market of business travelers in Phase 1 and Teenagers in Phase 2 The only solution which will generate market intelligence of the target buyer and connect formal or high end clothing retailer to this high income segment. Evolve into a platform connecting different segments of buyers with relevant retailers based on age, gender, location and buyer preferences. No single app currently in the market which goes beyond the commoditized features such as fashion tips and generic wardrobe organizer.
Technologies Used • • • i. OS SDK / Android SDK Ubuntu Touch AWS Cloud as backend API to Retailers Tableau for Data Visualization Hadoop and Map. Reduce to mine customer intelligence
Collaboration Tools and Approach • We started out by sketching our solution on paper. • We communicated with a product engineering services company in India. • We chose Basecamp as a tool to communicate our thoughts with the designers 8000 miles away. • We completed a clickable prototype which highlights the key screens and flow.
Demo http: //58. 68. 91. 119/closet. WHIz/
Closet. Whiz Future Features • Marketplace : A way to sell unused clothes • Premium Accounts : No Ads, ability to sell on the marketplace, ability to do deep analysis on your closet inventory • Share : Share, mix and match with your friends select clothes/accessories • Wishlist : Name your price and share with vendors
Revenue Projections Revenue Planning (in USD) Name of Service Rate Card 2015 App install revenue $ - Cost per Click Campaigns $ 0. 15 Sponsored Ads $ 2, 500. 00 Data Sales to High end Retailers $ Data Sales to Marketing companies $ Name of Service 2017 2018 2019 1, 000 20, 000 100, 000 400, 000 1, 600, 000 200 14, 000 37, 000 56, 000 150, 000 5 20 140 450 1, 800 8, 000. 00 6 35 200 400 1, 000 1, 400. 00 30 60 240 960 3, 840 TOTAL App install revenue 2016 2015 - 38, 580. 00 $ 2016 - 30. 00 $ 2017 2018 2019 - - - 2, 100. 00 $ 5, 550. 00 $ 8, 400. 00 $ - Cost per Click Campaigns $ 22, 500. 00 Sponsored Ads $ 6, 037, 500. 00 $ 12, 500. 00 $ 50, 000. 00 $ 350, 000. 00 $ 1, 125, 000. 00 $ 4, 500, 000. 00 Data Sales to High end Retailers $ 13, 128, 000. 00 $ 48, 000. 00 $ 280, 000. 00 $ 1, 600, 000. 00 $ 3, 200, 000. 00 $ 8, 000. 00 Data Sales to Marketing companies $ 7, 182, 000. 00 $ 42, 000. 00 $ 84, 000. 00 $ 336, 000. 00 $ 1, 344, 000. 00 $ 5, 376, 000. 00 $ 26, 386, 080. 00 $ 102, 530. 00 $ 416, 100. 00 $ 2, 291, 550. 00 $ 5, 677, 400. 00 $ 17, 898, 500. 00
Financial Summary 2015 2016 2017 Revenues $ 102, 530 $ 416, 100 $ Operating Costs $ 125, 000 $ 420, 000 $ Net Income $ (22, 470) $ (3900) $ 2, 291, 550 2018 2019 $ 5, 677, 400 $ 17, 898, 500 1, 705, 000 $ 675, 000 $ 815, 000 5, 002, 400 $ 17, 083, 500 586, 550 $ USTRAVEL. org* published that 452 million person business trips took place in 2013. This is just domestic travel within United States. Our revenue break down, percentage wise: Data Sales to Marketing companies 29% Cost per Click Campaigns 2% Data Sales to High end Retailers 50% Sponsored Ads 19% App install revenue 0% Funding requirement –Initial Phase Possible Exit Value, Year 4. 2 X %age equity dilution 250, 000 10, 004, 800 5. 00% 2 times - Ist year's Cost
Goals Build most user friendly apps Provide information to users and retailers to connect direct Build loyal customer base for reverse selling opportunities Scalable platform to go global Create opportunity for sharing / donating to needy Maximize use of resources for a better world
[Closet. Whiz] [Dress Smart. Work Smart. Stay Productive]
- Bittitan coexistence
- Gee whiz graph
- Where you go i'll go where you stay ill stay
- Stay tuned stay foolish
- My wish for you is that life becomes
- Good afternoon and stay safe
- So stay so stay 再知己
- The word fair in the poem to daffodils mean
- Stay hungry stay foolish significato
- Stay safe good morning
- Stay hungry stay foolish significato
- Working smart vs working hard
- Smart work vs hard work group discussion
- Pictures of inappropriate dress at work
- Network closet cooling
- I'd rather take baths with a man-eating shark
- Dinner is on the house figurative language
- I'd rather take baths with a man-eating shark
- She has a skeleton in her closet figurative language