Chapter 6 Writing Memos and Electronic Communication Chapter

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Chapter 6 Writing Memos and Electronic Communication

Chapter 6 Writing Memos and Electronic Communication

Chapter 6 Benefits of E-Mail Reduces paper waste Conveys convenient communication Reduces telephone bills

Chapter 6 Benefits of E-Mail Reduces paper waste Conveys convenient communication Reduces telephone bills Reduces telephone tag and interruptions Eliminates time barriers Allows one message to be sent to multiple recipients

Chapter 6 Guidelines for Preparing Effective Memos and E-Mail Messages ü Use standard headings

Chapter 6 Guidelines for Preparing Effective Memos and E-Mail Messages ü Use standard headings (to, from, date, subject) ü Limit the message to a single topic directed toward a receiver’s needs ü Use jargon, technical words, and shortened terms selectively ü Use graphic highlighting to enhance readability ü Provide a useful subject line ü Sequence ideas based on reader reaction Business Communication, Anniversary Edition Lehman and Du. Frene 2002 South-Western/Thomson Learning

Chapter 6 Elements of an Effective Subject Line • Helps reader sort through a

Chapter 6 Elements of an Effective Subject Line • Helps reader sort through a crowded mailbox • Describes content in an understanding way • Will be meaningful in the future • Is followed with a restatement of the subject

Chapter 6 Netiquette Fundamentals ü ü ü Check e-mail promptly Do not contribute to

Chapter 6 Netiquette Fundamentals ü ü ü Check e-mail promptly Do not contribute to e-mail overload Use e-mail for appropriate messages — Send short, direct messages — Do not send e-mail evoking emotion ü Beware of e-mail viruses and hoaxes ü Develop e-mail organization habits

Chapter 6 Aa E-Mail Formatting Guidelines Include appropriate salutation and closing Limit message to

Chapter 6 Aa E-Mail Formatting Guidelines Include appropriate salutation and closing Limit message to one screen Keep line length and paragraphs short Use mixed case Use emoticons and e-mail abbreviations in moderation Include signature file Proofread message

Chapter 6 Process of Web Development De sig nin g g n i t

Chapter 6 Process of Web Development De sig nin g g n i t a e r C Useful Web Pages Main tainin g g n i h s i l b Pu

Chapter 6 Guidelines for Developing Web Communications • Design a tightly organized home page

Chapter 6 Guidelines for Developing Web Communications • Design a tightly organized home page • Assure a united look and feel • Use graphics effectively • Understand the needs of the end user Business Communication, Anniversary Edition Lehman and Du. Frene 2002 South-Western/Thomson Learning