Chapter 2 Ethics in Business Research Mc GrawHillIrwin

Chapter 2 Ethics in Business Research Mc. Graw-Hill/Irwin Business Research Methods, 10 e Dosen: Prof Dr Ir Ujang Sumarwan, MSc

2 Learning Objectives Understand. . . • What issues are covered in research ethics. • The goal of “no harm” for all research activities and what constitutes no harm for participant, researcher, and research sponsor.

3 Learning Objectives Understand. . . • Differing ethical dilemmas and responsibilities of researchers, sponsors, and research assistants. • Role of ethical codes of conduct in professional associations.

4 Types of Ethical Violations Violating disclosure agreements Misrepresenting results Breaking confidentiality Deceiving participants Padded invoices Avoiding legal liability

Ethical Codes of Conduct 5

6 Pulse. Point: Research Revelation 76 The percent of employees who say that during the past year they have observed illegal or unethical behaviors at their companies.

Ethical Issues at all Stages of the Research Process 7

8 Ethical Treatment of Participants Explain study benefits Explain participant rights and protections Obtain informed consent

9 Components of Informed Consent • Identify researchers • Describe survey topic • Describe target sample • Identify sponsor • Describe purpose of research • Promise anonymity and confidentiality • Give “good-faith” estimate of required time commitment • State participation is voluntary • State item-non response is acceptable • Ask for permission

10 Key Terms • • • Code of ethics Confidentiality Debriefing Deception Ethics Informed consent • Nondisclosure – Findings – Purpose – Sponsor • Right to privacy • Right to quality • Right to safety