Chapter 15 Informative Speaking The Goals of Informative

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Chapter 15 Informative Speaking

Chapter 15 Informative Speaking

The Goals of Informative Speaking • Meeting the audience’s informational needs – Gauge what

The Goals of Informative Speaking • Meeting the audience’s informational needs – Gauge what they know – Decide on an appropriate approach – Make it relevant to them

The Goals of Informative Speaking • Informing, not persuading Keep the speech objective •

The Goals of Informative Speaking • Informing, not persuading Keep the speech objective • Speaking appropriately and ethically – Relevant and reliable – Honest and truthful – Avoid plagiarism

Topics for Informative Presentations • • People Places Objects and phenomena Events Processes Concepts

Topics for Informative Presentations • • People Places Objects and phenomena Events Processes Concepts Issues Plans and policies

Approaches to Conveying Information • Description – Paint mental pictures for listeners • Demonstration

Approaches to Conveying Information • Description – Paint mental pictures for listeners • Demonstration – “How to” topics – Combine physical demonstration with explanatory narration

Approaches to Conveying Information • Definition (provide answers to “what” questions) – Operational definition

Approaches to Conveying Information • Definition (provide answers to “what” questions) – Operational definition – Definition by negation – Definition by example – Definition by synonym – Definition by etymology

Approaches to Conveying Information • Explanation (answer “why? ” or “what does that mean?

Approaches to Conveying Information • Explanation (answer “why? ” or “what does that mean? ” questions) – Clarifying concepts – Big picture – Challenging intuition

Guidelines for Informative Speeches • Create information hunger – Arouse curiosity – Work your

Guidelines for Informative Speeches • Create information hunger – Arouse curiosity – Work your topic

Guidelines for Informative Speeches • Make it easy – Clear organization and structure –

Guidelines for Informative Speeches • Make it easy – Clear organization and structure – Emphasize important points – Don’t overwhelm the audience – Build on prior knowledge – Define your terms – Use appropriate supporting material – Use appropriate presentation aids

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