Chapter 1 Introducing fashion Fashion defined Existing type
- Slides: 11
Chapter 1 Introducing fashion
Fashion defined Existing type of clothing preferred by a large segment of the public at a given time Current trend Precise style of dress or behavior that may be acceptable in one year but not another Social interaction and status What’s currently selling Represents sales
Meaning of style Particular shape or type of apparel item Has distinct features It becomes fashion when it’s popular Factors that influence: social, technological, regulatory, competitive, economic
4 elements of design 1. Color-most important 2. Line-directs the path of eye movementseams & darts create lines 3. Shape-overall form or outline of garment —often key feature of designers 4. Texture-how the surface of a material or fabric feels and looks Function-intended use or purpose of an object
Purpose of clothing Clothing identifies the culture The position or occupation Identifies peer group Code of decency Satisfies the 3 needs in next slide
Needs satisfied by clothing Physical - Protection and safety Psychological – adornment, cultural identity, personal identity Social needs – Affiliation/fitting in and standards
Materials used to make clothing as early as 20, 000 bc Sewing needles made of ivory and bone Fur, animal skin, leaves, and grass
Sources of clothing history Few samples before 18 th century Limited paintings before 14 th century Fashion publications – 17 th century Photographs – 1850’s Other sources: letters, diaries, novels Before 18 th century – wealthy class determined fashion
History continued Influence of upper class diminished with American Revolutionary War and French Revolution The middle class and working class started to influence Industrial revolution – 1800’s –mass production Invention of photography Vogue magazine – 1892 allowed many to view
People who influenced fashion Elizabeth I – 1553 to 1603 Louis XIV Marie Antoinette George Bryan Brummel Jacqueline Kennedy Onassis The Beatles
Factors that affect fashion Women entering the work force Chanel, Christian Dior Movie stars Chemical companies-new materials WW II – simple styles and rationing 1940’s less fabric – so the mini skirt
Collection of well defined object
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Living not existing
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