Cabbagetown Residents Association Annual General Meeting June 17

Cabbagetown Residents Association Annual General Meeting June 17 th, 2015 www. cabbagetowner. com

Here is the outline of the evening: 1. 2. 3. 4. Year in Review (Highlights & Successes) Financial report year ended Dec. 31 2014 Confirmation of Directors C-Town Bingo

The Cabbagetown Residents Association Established in 1967 Is committed to: 1. 2. 3. 4. Protecting and improving general quality of life Raising awareness among community residents Sustaining economic viability Communicating key issues and concerns to City Council, Toronto Police & District School Boards. 5. Promoting safety and security

The Board of Directors

Year in Review - Highlights & Successes

Flashback……. . Community Survey: Conducted in October 2013, the survey was designed to give the community a voice in guiding the efforts and agenda of the CRA board for the next couple of years. The survey was completed by 200 respondents and there were more than 200 open comments submitted. For a highlight of the survey results, visit www. cabbagetowner. com

2014 Focus = Increase Engagement

Engagement Membership Drive: Simplified • Annual memberships (simpler, increase engagement) • Calendar year membership (simpler) • Collect other household members info (increase engagement) • New membership platform (free service!) • Approx 4000 residents in our catchment area, residing in 2000 households (Statistics Canada) • 513 contacts (16% year over year) 304 Paid Members

Engagement and Communication Monthly Newsletter: In an effort to improve our channels of communication, we launched our first ever monthly newsletter in November 2013. Update: Subscribers = 487 Open Rate = 60 -65% Click Through Rate = 25 -35%

Engagement and Communication Update: • 929 Followers • 22 Tweets per month average • 6939 Tweet impressions per month Update: • Account opened 2014 • 123 Likes so far • Popular posts reaching as many as 759 people

44 th Forsythia Festival: The Forsythia Festival Organizing Committee in 2015 continued to deliver a terrific festival with fun activities, food and beer garden as well as entertainment. The festival happened on May 3 rd and continues to be an important neighbourhood Spring tradition. • 700 Attendees (550 in parade) • 90 Volunteers • 68 Businesses Sponsored

2 nd Pumpkin Walk: Another community event organised by the CRA and local residents. Scheduled to be held annually on November 1 st, the inaugural pumpkin walk in 2014 saw 90 inspiring creations lined up in Riverdale Park West. Residents also made generous donations of non-perishable food items to Toronto’s Daily Bread Food Bank.

Mobile Friendly Website: In 2011, we launched a redesigned website. In 2013, in an effort to improve the experience for residents viewing our newsletter/website on their smartphone, we have optimized our website www. cabbagetowner. com for viewing on all your handheld devices. Mobile: Today, 60% of our website visitors are using their mobile device. Website: Average of 1, 865 page views per month over past 12 months

5 th Holiday Card Contest: The contest was rolled-out to Spruce Court Public School and Winchester Public School. We hope you enjoyed receiving our holiday card in your mail, and appreciated the effort that the young artists committed to their work.

Cabbagetown t-shirts: Adorable Mon Petit Chou shirts in size 3 -6 months, 6 -12 months, 12 -18 months and 2, 4, 6. 15$, email us at info@cabbagetowner. com. You can also get the t-shirts at Spruce.

Financial report year ended 12/31/2014

“Federal By-Election” cost was related to co-hosting candidate’s debate

Confirmation of Directors

The Board of Directors – term is ending President Vice-President Secretary Treasurer

New Board of Directors – 2015/2016 Chiara Sorbera Scott Morrow Marc Simmons Kelley Teahen Tyler Fleming

The Board of Directors – 2015/2016 Tyler Fleming President Chiara Sorbera VP Scott Morrow Treasurer Marc Simmons Kelley Teahen

Questions? We also encourage you to join or renew your membership (www. cabbagetowner. com/membership). We are always looking for enthusiastic volunteers for our committees. . Please watch our website at www. cabbagetowner. com for more information. Email us at info@cabbagetowner. com C-Town Bingo up next…