BUSINESS MODEL CANVAS KEY ACTIVITIES Key partners enable

BUSINESS MODEL CANVAS KEY ACTIVITIES: Key partners enable a business capability that allows your business model to be successful. The business model is leveraging the partner for one of several reasons e. g. technology transfer, scale, resource, channel access § Who are our Key Partners? § Which Key Resources are we acquiring from partners? § Which Key Activities do partners perform? § What Channels do Key Partners enable? Which partners are digitally integrated? What Key Activities do our § Value Propositions require? § Distribution Channels require? § Customer Relationships require? § Revenue streams require? What key activities are digitally enabled? KEY SUPPLIERS: Supplier relationships can be thought of as less significant or less strategic and but never the less important. e. g. AWS is a technology supplier, for most customers the relationship is not strategic for AWS but could be critical for your business § Which Key Resources are we acquiring from suppliers? § Which Key Activities do suppliers perform? § What Channels do Key suppliers enable? Which suppliers are digitally integrated? strategic importance high KEY PARTNERS: DATE: VALUE PROPOSITION: CATEGORIES Make, Sell, Buy, Deliver, Run, Support Design, Research, Develop, Assemble, Enable, Service, Problem Solve, Govern, Administer What value do we deliver to the customer? What customer problems does our product/service relieve? What (JTBD) )Jobs to be done – functional, social, emotional does our customer hire us to do? What outcomes does the customer desire? What bundles of products and services are we offering to each Customer Segment? What products/services are digitised? CUSTOMER RELATIONSHIPS: What kind of relationships to our customers expect? [customer segment specific] What relationships are most valuable? What relationships are most costly to create & provide? Which channels are technology enabled? Which channels have technology challenges? VERSION: CUSTOMER SEGMENTS: Who are we serving? Who is hiring our product or service to do a job? § Mass market § Niche market § Geographically § Demographically § Bundles Relationship Type § Problem-Solver § Brand Ambassador § Personal Assistant § Trusted Advisor § Dedicated Personal Assistant § Self-Service § Fully Automated Services § Community § Value Co-creator ECONOMIC BUYER: Who makes the economic buying decision? Our Product/Service KEY RESOURCES: What Key Resources do our § Value Propositions require? § Our Distribution Channels? § Customer Relationships? § Revenue streams? CHANNELS How do we interact with them now? Which channels work best for which segments? Which channels enable most revenue? Which channels cost the most to deliver? Which ones are most cost-efficient? Which channels are technology enabled? Which channels have technology challenges? [product/service] help(s) [customer segment] CATERGORIES § Physical § Intellectual (brand patents, recipes, copyrights, data) § Human § Financial § Advantage Capabilities who want to [job to be done] by [verb (reduce, eliminate, avoid)] a [customer pain] and USER: Who uses the product or service? Who has a job to be done and hires our service to do this job? low [verb (improve, increase, enable] a [customer gain] Channel Stages § Awareness § Acquisition § Evaluation § Configuration § Purchase § Distribution § Product/Service Use § Disposal/Replacement § Referral COSTS: REVENUES: What are the most important cost areas in our business model? What business capabilities drive the most cost? What resources impact our cost base? What key activities drive most costs in our business model? What % of costs are driven by technology? Cost Categories § Fixed Cost § Variable Cost What will our customers pay for? How much do they pay? How would they like to pay? fixed, once off, recurring subscription, per use What revenue lines to we have? What percentage of revenue comes from each line & how does it contribute to overall revenues? Which customer segments contribute the most revenue? What % of revenue is derived from digital channels? €€€ back-stage Designed by: Business Model Foundry AG Adapted By: Gar Mac Críosta - Agent ∆ for IASA Global This work is licensed under the Creative Commons Attribution-Share Alike 3. 0 Unported License. To view a copy of this license, visit: http: //creativecommons. org/licenses/by-sa/3. 0/ or send a letter to Creative Commons, 171 Second Street, Suite 300, San Francisco, California, 94105, USA front-stage 1