BUSINESS COMMUNICATION Introduction to Business Communication What is
BUSINESS COMMUNICATION
Introduction to Business Communication
What is Communication? Source: https: //content. cambly. com/2016/08/28/topic-communication/ Source: https: //www. mhmrcv. org/poc/view_index. php? idx=119&d=1&w=1&e=4125 5
Ø What are the key elements of communication? Ø Why communicate? Ø Is communication a two way process only? Ø What are the types of communication channels? Ø What is the importance of communication? Ø What are the potential problems?
Communicating ØRequirements to communicate ØMeans of communication ØWhat are the benefits? ØWhat factors affect it? ØWhy do we need to codify it?
Communicating Ø Ø Ø Interpreted by the listener. Meaning is assigned by listener and not the speaker. To achieve a common purpose. Social networking & bonding. Organizational goal setting and effective achievement.
Definition “Communication is the process of transferring information and meaning between senders and receivers , using one or more, written, oral, visual or electronic media”. (Excellence in Business Communication, John V. Thill, Courtland L. Bovée)
Communication Process http: //thelearnershandbook. blogspot. co. uk/2015/06/what-i-say-isnt-always-what-you-hear. html
Communication Process The Sender The source refers to the individual or group who intend to communicate an idea to their audience.
Communication Process Encoding Putting an idea into a message (words, images, or a combination of both)
Communication Process Medium The form in which a message is presented; the four categories of media are oral, written, visual, and electronic.
Communication Process The Receiver Anyone who is audience to the message is referred to as the receiver. For example, all viewers of a television advertisement can be referred to as the ‘receivers’ of the message.
Communication Process Decoding can be defined at the receiver interpreting the message and coming to an understanding about what the source is communicating.
Communication Process Feedback / Response Information from receivers regarding the quality and effectiveness of a message.
Communication Process Noise / Interference Noise refers to anything that interferes with the communication process between a speaker and an audience.
Communication Process Noise can be Psychologial Environmental Physical Semantic
Communication Process Is communication important to your career? Is communication important to your company?
Communication Effective or ineffective?
Effective Business Communication ØProvide practical information. ØGive facts rather than vague impressions. ØPresent information in a concise, efficient manner. ØClarify expectations and responsibilities. ØOffer compeling, persuasive arguments and recommendations.
Challenges of Business Communication ØGlobalization of business, increase in workforce diversity. ØIncreasing value of business information. ØTechnology. ØOrganizational structures and leadership styles. ØTeamwork.
What do employers expect of you? ØOrganize ideas and information logically and completely. ØExpress ideas and information coherently and persuasively. ØListen to others. ØCommunicate effectively with people from diverse backgrounds and experiences. ØUse communication technology effectively and efficiently. ØFollow accepted standards of grammar, spelling and other aspects of high-quality writing and speaking.
Communicating in an organizational context • Downward communication Ø Formal communication network Ø Informal communication network • Upward communication • Horizontal communication
Communicating in an Organizational Context
Using Technology To communicate effectively Ø Keep technology in perspective. Ø Guard against information overload. Ø Use technology tools productively. Ø Disengage from the computer frequently to communicate in person.
Powerful Tools For Communicating Effectively – Redefining The Office Wireless Network Source: https: //www. komando. com Shared Workspaces Source: http: //www. lyberty. com/encyc/articles/images/? N=D Electronic Presentations Source: https: //www. youtube. com/watch? v=x 1 D 9 Rmw 2 P 1 A Virtual Meeting Spaces Source: https: //www. indiamart. com/proddetail/virtual-conference -room-13618409462. html
Collaborating Wikis Web based meetings
Collaborating Social Networking Videoconferencing Crowdsourcing and Collaboration Platforms and Telepresence
Sharing Information RSS Newsfeeds Social Tagging and Bookmarking Interactive Data Visualization
Sharing Information Community Q&A Supply Chain Management Software
Interacting With Customers Customer Service https: //www. novec. com/Customer_Services/index. cfm User-Generated Context
Interacting With Customers Podcast http: //www. cbc. ca/dragonsden/blog/8 -must-listen-podcasts-forentrepreneurs Microblogs Blogs
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