BT 1 EAGLE EYE TECHNIQUES OF SPONSORING SHAPIARUDIN
BT 1 EAGLE EYE ( TECHNIQUES OF SPONSORING ) SHAPIARUDIN ABU HASSAN BUSINESS ADVISOR K-LINK INTERNATIONAL
WHAT IS SPONSORING ? n n Imprinting – Photocopying – Cloning. New Branches.
WHY SPONSOR ? n n REALISATION OF HOPES & DREAMS. THE LIVEWIRE OF MLM. GROWTH CREATE EXCITEMENT.
PRINCIPLES IN SPONSORING A professional USES his time in front of his prospect. An amateur SPENDS his time in front of every Tom, Dick & Harry. n Sponsoring is a continuous activity: The day you stop sponsoring, that’s the day your business die. n A system of evaluating prospect. n
STEPS IN SPONSORING 1. PROSPECT LIST. n n Who is a suspect / prospect ? Pre-selection of Prospect: i. Priority 1 – those in dire need of 2 nd income. ii. Priority 2 – those convinced of an opportunity. iii. Priority 3 – those there just for the ride. iv. Priority 4 – those who think MLM is a waste of time.
Methods of Prospecting n Radiation – circles of contact. n Referal – third party. n Strangers – unknown before.
2. PRIORITISING PROSPECT n n You can prioritize them, but never qualify them. Start on them ONE by ONE.
3. PRE-APPOINTMENT n n Pre appointment appraisal: From known – unknown – telephone technique Sponsoring Tools. Mktg. Plan / Testimonies / Co. profiles, etc.
TECHNIQUES OF SPONSORING 1. 2. 3. 4. 5. 6. 7. 8. Visualize. Personalise the presentation. Enthusiasm. Fishing NOT Hunting. Ask NOT Tell, and Listen. Don’t push but pull. Educate Build rapport, trust and understand his needs.
FOR NOW……….
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