Broadcom DCIM Case Study Update David Eastman Sr

DCIM Case Study – Update • In August of 2010 Broadcom presented a DCIM Case Study at AFCOM So Cal User's Group meeting. Since that time Broadcom has completed a DCIM Web Release of their software, added 10 additional data centers to their DCIM managed portfolio, created a DCIM Team dedicated to building/co-locating, remediating and managing all data center activity, and doubled their California data center capacity by partnering with co-location providers in Northern and Southern California. In this case study update Broadcom will provide: – a brief demonstration and feature/functionality review of the DCIM Web software – share lessons learned in the past 18 months of their DCIM journey Broadcom Proprietary and Confidential. © 2012 Broadcom Corporation. All rights reserved. 2

DCIM Web Release – A New Look. . . Broadcom Proprietary and Confidential. ©

DCIM Web – Software Demonstration Asset Management • Listing server assets • Finding a server by hostname (lc-irva-990) • Finding infrastructure associated with a server Power Management • Viewing power loads and redundant allocations at all points in the chain • Managing power loads and allocations Commissioning Management • Finding available infrastructure • Not breaching thresholds – real or redundant Change Management • Submitting and tracking change requests Broadcom Proprietary and Confidential. © 2012 Broadcom Corporation. All rights reserved. 4

DCIM Case Study – Lessons Learned • Our DCIM Implementation has been. . . –. . . a multi year process with 1000’s of exciting and unexpected discoveries along the way • Changing the “culture of change” was our greatest hurdle • The ROI’s just keep on coming – Case in point: Using DCIM provided metrics to enable our recent move to co-lo’s • Most DCIM implementations stall in infancy due to. . . – Feature poor and cumbersome DCIM software unable to deliver on DCIM promises – DCIM software can sound feature rich until a user deploys and. . . – Lack of DCIM implementation guidance – Underestimating the time, resources and politics required Broadcom Proprietary and Confidential. © 2012 Broadcom Corporation. All rights reserved. 5