Bringing the networked society to life LOURENCO PINTO

Bringing the networked society to life LOURENCO PINTO COELHO VP STRATEGY & MARKETING REGION LATINAMERICA

By 2018… 850 M 3. 3 BN PCs & Tablets Smartphone Subscriptions The Networked Society | © Ericsson 2013 | COLOMBIA TIC 2013 6. 5 BN 9. 3 BN Mobile broadband Subscriptions Mobile Subscriptions

INSIGHTS 2013 +50% Everything gets connected & smart, not just phones @ Expansion into digital services to find new revenues +2. 0 bn Tiered, shared, bundled and real-time pricing models 20 MB Customer experience & efficiency driving operator transformation +100 m Differentiation through superior network performance and quality

The Networked Society + = + transformation The Networked Society | © Ericsson 2013 | COLOMBIA TIC 2013

Transformation Pervasive Degree of economic impact Digital transformation • • • Digitaldistribution and webstrategy Mobile revolution Digital transformation Social media Mobile revolution “Hyper digitization” Power of the cloud and crowd Social media Downstream & upstream Power of the cloud and crowd innovation upstream • Downstream Organize&without an innovation Organize without an organization “currencies” • New “currencies” Internet of things • Analytics • Webstrategy and e-commerce) • Creatingefficiency throughweb through strategy (e. g. strategy Government) Digital products (e. g. , music, entertainment) Limited Late 1990 s The Networked Society | © Ericsson 2013 | COLOMBIA TIC 2013 2000 s 2010 s Time

Attributes of the networked society Resources Innovation Knowledge Creation Productivity The Networked Society | © Ericsson 2013 | COLOMBIA TIC 2013

COMMON ICT THEMES › The governance perspective – Managing infrastructure and resources efficiently – Real-time monitoring and analytics tools for dynamic short-term action as well as holistic long-term planning – Improved public administration with increased transparency and efficiency through › The citizen perspective – Awareness of decisions and what type of behavior that the city and the citizens benefits from – Personal and contextual incentives for sustainable behavioral change – Driving collaboration and the ability to affect the city surroundings through collective action Photos licensed under Creative Commons The Networked Society | © Ericsson 2013 | COLOMBIA TIC 2013

COMMON ICT THEMES › The technology perspective – Bridging components supporting the understanding of processes in other sectors to reach synergy effects – Services having the support from the knowledge and reasoning of an intelligent system – Importance of data visualizations that help create awareness about, for example, sustainability issues › The business perspective – Augmenting traditional products with ICT features and services that differentiate and enhance their usage – Enabling radically new solutions to city challenges by building on the creativity of people and businesses – Understanding how shifts from physical goods to the service sector can amplify the environmental benefits of e-services The Networked Society | © Ericsson 2013 | COLOMBIA TIC 2013

Sustainable city models Community and business participation Citizen contributions, incentives and rewards, responsibility, good practices, services, business innovation Long-term vision alignment, evaluations, proactive measures, transformations, collaboration, regulations Crowdsourcing and service data Event information Update reasoning algorithms Dynamic city operations centers Optimization, resource management, infrastructure, public services, objects, sensors, actuators Respond to events Knowledge and reasoning layer Contextual and personal info Public safety Shared data Update preferences Education Food The Networked Society | © Ericsson 2013 | COLOMBIA TIC 2013 Energy Status information Jobs Health Water

re-thinking roles Applications & Services Systems & Platforms Connectivity & Communication The Networked Society | © Ericsson 2013 | COLOMBIA TIC 2013 Network developer Service enabler Service creator

What Ericsson brings Innovation & Revenue Growth OSS/BSS & Process Transformation Network evolution The Networked Society | © Ericsson 2013 | COLOMBIA TIC 2013 Network developer Service enabler Service creator

The Networked Society + + + Realized by Technology and Industry Collaboration The Networked Society | © Ericsson 2013 | COLOMBIA TIC 2013

In the networked society people, knowledge, devices, and information are networked for the growth of society, life and business. The Networked Society | © Ericsson 2013 | COLOMBIA TIC 2013

JOIN THE CONVERSATION Ericsson. com/jm Facebook. com/Ericsson. Caribbean Twitter. com/Ericsson. Carib You. Tube. com/Ericsson The Networked Society | © Ericsson 2013 | COLOMBIA TIC 2013