Bluetooth Proximity Marketing Solutions How It Works 1

Bluetooth Proximity Marketing Solutions

How It Works (1) The Pod will contact any phone within a 100 metre radius with a request to download the content. (Retry times can be configured from the portal)

How it works (2) Once the mobile user accepts your invitation to download, they will receive your message. There is no cost incurred to either party.

Preparation Create your campaign which can include Pictures, Music, Video, Games or Animations on the Text. Blue live portal and upload the files to your Text. Blue Networker.

Positioning Place the Pod in location and promote the service

Management Update and manage your Pod across the internet from anywhere in the world using the simple web portal

National Campaigns Send the same message nationally to every box regardless of its location

Timed Campaigns Messages can even be refined down to time of day marketing, ie: Bagels and Juice can run from opening until 11 am, (Offer A) Soup & sandwich can run from 11 am until 5 pm, (Offer B) 2 4 1 on dinners can run from 5 pm until 9 pm, (Offer C) Drinks promo can run from 9 pm until close of business. (Offer D) Offer A Offer B Offer C Offer D

Measuring Success Statistics will show total handsets contacted, accepted, rejected and ignored. Campaigns can be changed and uploaded to a pod instantly and results viewed in real time.

Text. Blue Lite This is software specifically developed to run on a Windows Mobile PDA making it a very portable solution. You simply install the software on your PDA and then you can choose an advert on your PDA and begin broadcasting your message wherever you go. This is priced at £ 49 + VAT

Text. Blue Software Bluetooth Marketing Software Solution for Windows 98, XP or Vista for use on a PC or laptop. Included is the software CD and long range Bluetooth dongle. 7 simultaneous downloads, full logging, campaign creator. The cost is £ 149 + VAT

Text. Blue Mini Entry level and portable Bluetooth Pod, 7 simultaneous downloads, Full remote management. The cost of the Text. Blue Mini is £ 499 + VAT subject to a 12 month hosting contract at £ 20 per month.

Text. Blue Broadcaster This is a standalone solution which in order to broadcast your advert you simply place your advert on the supplied CF (Compact Flash Card) and insert into the Broadcaster, The Broadcaster will then broadcast out to 28 mobile phones simultaneously with a range of 1000 meters, This is priced at £ 675 + VAT and for rental its £ 125 per week

Text. Blue Networker Enterprise class Bluetooth Pod, 21 simultaneous downloads, remote management over WI-FI – GPRS – 3 G or Broadband. Multi-Site or stand alone. The cost is £ 1199 with a 12 month hosting solution at £ 20 per month. This is also available for rental at £ 150 per week.

Text. Blue Touch On demand trigger accessory for Text. Blue Networker, Class 2 small footprint Bluetooth trigger – full remote management of statistics and content.

Summary • Multimedia content to phones for FREE. • Environmentally friendly and cost effective. • Simple to use web management • Infinitely scalable “zones” with multiple Communicators. • Textback options using our Short Code (60777) • Market leading innovative and award winning product.

www. textblue. co. uk call: 0800 633 8485