Best Actor Best Picture Best New Trend Best

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Best Actor Best Picture Best New Trend Best Animated Feature Best Makeup and Hair

Best Actor Best Picture Best New Trend Best Animated Feature Best Makeup and Hair Free Spot Best Set Design Best Director Best Adapted Screenplay Humanitarian Award Best Dance Best Comedy Free Spot Best Original Screenplay Best Cinematography Best Costume

Best Costume Best Picture Best New Trend Best Animated Feature Best Makeup and Hair

Best Costume Best Picture Best New Trend Best Animated Feature Best Makeup and Hair Free Spot Best Dance Best Director Best Adapted Screenplay Humanitarian Award Free Spot Best Original Screenplay Best Set Design Best Cinematography Best Comedy Best Actor

Free Spot Best Makeup and Hair Humanitarian Award Best Cinematography Best Animated Feature Best

Free Spot Best Makeup and Hair Humanitarian Award Best Cinematography Best Animated Feature Best Adapted Screenplay Best Actor Free Spot Best Set Design Best Director Best Dance Best Comedy Best Picture Best Original Screenplay Best New Trend Best Costume

Best Costume Free Spot Best New Trend Best Animated Feature Best Makeup and Hair

Best Costume Free Spot Best New Trend Best Animated Feature Best Makeup and Hair Best Set Design Best Picture Best Director Best Adapted Screenplay Best Cinematography Best Dance Free Spot Best Comedy Best Original Screenplay Best Actor Humanitarian Award

Directions • Print enough Bingo cards for everyone in your class and you are

Directions • Print enough Bingo cards for everyone in your class and you are ready to play. • Just click through the Power. Point in order or choose slides randomly. • The first student to cover a vertical, horizontal, or diagonal pattern of five grid spaces on their card wins.

Best Actor This creative gets right to the point—it’s a grooming service marketing itself

Best Actor This creative gets right to the point—it’s a grooming service marketing itself to you by showing a picture of a groomed puppy. Sometimes, the best way to get your result is a straight line. Congratulations, Krisers Pets! Why this Instagram ad works: • Cute animals will stop your prospects in their tracks • The “Call now” Call To Action makes it easy to take action

Best Picture Look. At. That. Cheesy. Goodness. Hats off to you, Domino’s. You know

Best Picture Look. At. That. Cheesy. Goodness. Hats off to you, Domino’s. You know what draws hungry college kids coming from the bars, posting late night Instagrams: cheap—yet delhome icious—pizza. More than just the gorgeous picture of a pie, food pictures are huge on Instagram right now. (And did you know that the #1 most Instagrammed food is pizza? ) These kinds of ads blend in and stand out appropriately; no one is going to get annoyed that you’re showing up, and they might just be intrigued enough to place a delivery order or head into the store. Why this Instagram ad works: • It looks “native” (like an organic Instagram post) • Emojis in the ad text are a nice touch to resonate with hungry millennials

Best Director This artistic ad from Dance and Beyond is slightly mindbending, like looking

Best Director This artistic ad from Dance and Beyond is slightly mindbending, like looking at an illusion on your phone screen. Props for some awesome photography skills—you know the photographer (director) had to rearrange these legs 10, 000 different times and take 10, 000 shots to get this exactly right. Don’t be afraid to up the ante on Instagram. If you have an amateur photographer on staff—or if you run a photography studio—show off your skills! Everyone is always looking for the perfect angles. Capture your audience! Why this Instagram ad works: • Eye-catching, artsy photography begs to be “liked”

Best Original Screenplay This Chik-fil-a Instagram won the show with a pregnancy announcement. To

Best Original Screenplay This Chik-fil-a Instagram won the show with a pregnancy announcement. To be honest, I thoroughly enjoyed the play on the typical bun-in-the-oven announcement but I truly identified with Dad. He was upset that there was only one mini chicken sandwich in his box! The emotions were so real! To create an Instagram ad like Chik-fil-a’s, think about how your brand or product can unexpectedly be involved in the personal milestones of your customers. Everyone loves a great success story; do you run a boutique where your salesperson had a meet-cute with a customer? Do you have a restaurant that hosted a surprise birthday party recently? Tell your story through a video ad! Why this Instagram ad works: • Uses self-deprecating humor—exactly what you’re looking for from a fast food restaurant • Tells a complete story quickly movie

Best Animated Feature This adorable Haagen-Dazs ad combined a very real-looking ice cream cone

Best Animated Feature This adorable Haagen-Dazs ad combined a very real-looking ice cream cone with some very animated bumble bees to celebrate Free Cone Day. They even included a nice play on the “busy bee” idiom in the caption! This advertisement isn’t too flashy or cartoonish, but draws awareness to the endangered honey bee population and the free cone event in a cute way. You know that they considered featuring real bumble bees, then immediately realized it would be a terrible idea. Way to go, Haagen-Dazs! Why this Instagram ad works: • Latches onto a popular event and a popular environmental issue • Creative use of hashtags movie

Best Adapted Screenplay Though this might be a stretch for an ad, the popular

Best Adapted Screenplay Though this might be a stretch for an ad, the popular show 13 Reasons Why is based on a book, and was adapted for television by Netflix. This carousel ad features the show’s main characters with some dramatic overlay quotes. Why this Instagram ad works: • Eye-catching carousel without being a full-blown trailer • Intrigues your audience, drives subscription conversions movie

Best Cinematography This ad must have been filmed with a high-def, fisheye drone (or

Best Cinematography This ad must have been filmed with a high-def, fisheye drone (or something like that, I’m not a photography expert). The footage is amazing! It makes the viewer feel as though they are in the crowd with the best seats in the house. And it never gets boring, with quick action shots, clips of an excited audience, and sporadic camera flashes. Have Go Pro, will travel? This type of ad is great for travel agencies, car share companies, boutique hotels, or any business that assists their customers getting from point A to point B. Make your audience fight the FOMO with some fast and slow video compilations. Why this Instagram ad works: • Incredibly well-taken video • Makes the audience feel present but not as though they are being swindled

Best Costume This adorable Starbucks ad wins best costume for that great camouflage! On

Best Costume This adorable Starbucks ad wins best costume for that great camouflage! On top of the adorable factor, it has all the makings of a great Instagram on a personal account. Don’t kid yourself, one of your more photography-inclined friends could have captured this for a ludicrous amount of likes. Take advantage of scenery! If you have an especially cool mural or view around your business, take photos of it—maybe with your products strategically placed in the shot. Why this Instagram ad works: • Creative use of environs • Bright colors and strong contrast are always a win

Best Makeup and Hair Just looking at this ad from Glossier brings the great,

Best Makeup and Hair Just looking at this ad from Glossier brings the great, classic song to mind, “My lip gloss is poppin’, my lip gloss is cool!” Glossier has a series of strong ads featuring their products, which closely resemble make-up tutorials that you would find on Instagram organically. This advertisement draws your eye with the enhanced sparkles, and can provide swift gratification with a click of a button to order the same gloss. Why this Instagram ad works: • Like so many of the best Instagram ads, it mimics a great organic ‘gram • Clever copywriting is the icing on the cake movie

Best Comedy Who doesn’t love a good pet-shaming? Not only does this Instagram ad

Best Comedy Who doesn’t love a good pet-shaming? Not only does this Instagram ad blend in with the rest of my feed full of naughty puppies and silly cats, it includes a plot twist! This naughty goat head-butting a car door is the perfect advertisement for car insurance—because who knows when a trip to the petting zoo could go awry. Want to make an ad like this? Simply find a way to incorporate cute animals into your business proposition. Works like a charm. Why this Instagram ad works: • Great repurposing of the pet-shaming meme • Copy and CTA both reinforce the next step: Calling for help

Best Set Design Mrs. Meyer’s subtle boomerang ad could be from any parent’s Instagram—spilled

Best Set Design Mrs. Meyer’s subtle boomerang ad could be from any parent’s Instagram—spilled milk on some cookies that you know left the kitchen covered in flour and sprinkles. The real eye-catcher is the great title, “Perfect is Boring” that steals the show. Face it, good cleaning products aren’t the most thrilling selling point. If your product is similarly sleep-inducing, try putting a fun twist on it! Sell cat litter? Pictures of silly kittens. Paper products? Find some way to work The Office into the conversation. You got this. Why this Instagram ad works: • Perfectly paired image and caption • Blends in with an Instagram newsfeed, but is eyecatching enough to create pause

Best Dance Shout to Brooklinen for having the best boomerang jump-intobed dance that everyone

Best Dance Shout to Brooklinen for having the best boomerang jump-intobed dance that everyone can identify with. #Bed. Goals, am I right? This Instagram ad features (what I can only assume is) a sweet Brooklyn loft, a beautifully made bed, and a satisfying “poof” when that attractive man somersaults into it. As so many Instagram models can tell you, being scantily clad goes a long way (ahem, every Kardashian, ahem). However, I would recommend duplicating the relatable satisfaction displayed in this ad —the bed jump—like pulling a cheesy slice of pizza or perfectly landing a water bottle flip. Why this Instagram ad works: • Boomerangs are always effective at drawing attention • The caption boasts a sale! movie

Humanitarian Award goes to Donate Life America! Doesn’t that sweet face stop your scroll

Humanitarian Award goes to Donate Life America! Doesn’t that sweet face stop your scroll in its tracks? This simple and to-the-point ad is for a great cause, too. Why this Instagram ad works: • Well-taken photo for a good cause

Best New Trend No matter how cluttered your Instagram feed may be, photos of

Best New Trend No matter how cluttered your Instagram feed may be, photos of objects neatly laid out against stark, neutral backgrounds are bound to draw your attention. Why this Instagram trend works: Items that are photographed from above and arranged so that viewers can see everything at once invite the eye to wander to each singular piece while also admiring the aesthetic as a whole.