Autodesks ISV Partner Program 2007 Autodesk 1 ISV

  • Slides: 33
Download presentation
Autodesk’s ISV Partner Program © 2007 Autodesk 1

Autodesk’s ISV Partner Program © 2007 Autodesk 1

ISV Partner Program Jim Quanci Director, Autodesk Developer Network Reminder: Live meeting *6 to

ISV Partner Program Jim Quanci Director, Autodesk Developer Network Reminder: Live meeting *6 to mute your phone © 2007 Autodesk 2

ISV Partner Recruiting Team North America Olimpio De. Marco, Partner Recruitment Executive, Manufacturing &

ISV Partner Recruiting Team North America Olimpio De. Marco, Partner Recruitment Executive, Manufacturing & Plant David Pothier, Partner Recruitment Executive, Architecture/Engineering/Construction Scott Pember, Partner Recruitment Executive, Geospatial James Thomas, Partner Recruitment Executive, Canada © 2007 Autodesk 3

Today’s Agenda Autodesk Corporate Update ISV Partner Program Overview ISV Partner Testimonial – Ameri-CAD

Today’s Agenda Autodesk Corporate Update ISV Partner Program Overview ISV Partner Testimonial – Ameri-CAD ISV Partner Testimonial – Striker Systems ISV Program Benefit Summary Questions & Answers © 2007 Autodesk 4

© 2007 Autodesk 5

© 2007 Autodesk 5

The World’s Leading 2 D and 3 D Software Company © 2006 Autodesk §

The World’s Leading 2 D and 3 D Software Company © 2006 Autodesk § We are a Fortune 1000 company § 100% of the Fortune 100 use our products § 8 million registered users around the world § An unsurpassed partner network § 3, 000 third-party developers 6

Strength and Stability A 24 -year history of financial success: § Net Revenue for

Strength and Stability A 24 -year history of financial success: § Net Revenue for fiscal 2007 was $1. 8 billion § $10 billion market cap § No debt § Cash and equivalents of $960 million An unwavering commitment to technology innovation and development: © 2006 Autodesk § Product line unification § Open/interoperable solutions § Visualization, simulation, and analysis § Industry collaboration and convergence 7

Manufacturing Building Infrastructure Media & Entertainment © 2006 Autodesk Industry Leadership We are a

Manufacturing Building Infrastructure Media & Entertainment © 2006 Autodesk Industry Leadership We are a global software leader that offers a diversified portfolio of software tools and industry solutions to help customers experience their ideas before they are real: § Conceptual design § 2 D design and drafting § 3 D model-based design § Simulation, animation, and visualization § Collaboration and data management 8

The Largest Design Community… Users (M) 8 7 6 5 4 0 © 2006

The Largest Design Community… Users (M) 8 7 6 5 4 0 © 2006 Autodesk 9 Graphisoft Nemtschk Bentley ESRI PTC 1 UGS 2 Dassault 3

…and the Fastest Growing New Seats (1000’s) 1000 750 PTC Dassault 250 ESRI 500

…and the Fastest Growing New Seats (1000’s) 1000 750 PTC Dassault 250 ESRI 500 0 © 2006 Autodesk 10

An Acknowledged Innovator Auto. CAD § 2006 “Auto. CAD 2007, Overall Product Grade: A+”,

An Acknowledged Innovator Auto. CAD § 2006 “Auto. CAD 2007, Overall Product Grade: A+”, Cadalyst Inventor § 2005 “Hot 100”, Start Magazine § 2005 “Top 50 Manufacturers”, Industry Week § 2005 “PLM Ready for Inventor”, Machine Design Alias § 2006 Cadalyst All-Star Cadalyst § 2003 Good Design Award, Japan Ministry of Economy Trade and Industry Data Management § 2007 2. 4 B+ files managed § 2004 “Vault, Overall Product Grade: A” Cadalyst Civil 3 D § 2005 “Civil 3 D, Overall Product Grade: B+”, Cadalyst Map 3 D § 2006 “Overall product: A”, Cadalyst Labs Review Revit § 2005 “The TOP for DESIGN" Award, Computer Design Magazine, Czech and Slovak Republic © 2006 Autodesk 11

ISV Partner Program North America © 2007 Autodesk 12

ISV Partner Program North America © 2007 Autodesk 12

Autodesk ISV Program § Over 400 Developer Partners building over 1, 000 specialized solutions

Autodesk ISV Program § Over 400 Developer Partners building over 1, 000 specialized solutions § National and international coverage available § Autodesk Brand Equity § Co-Marketing Funds § Growing Markets § © 2007 Autodesk ISV Partners service niche markets not traditionally targeted by VARs. § Autodesk Developer Network Support § Autodesk University Developer Conference § Dedicated Partner Manager § On-boarding Process to Accelerate Time to Market 13

ISV Partnering Options § © 2007 Autodesk 3 types of ISV Programs § Bundle

ISV Partnering Options § © 2007 Autodesk 3 types of ISV Programs § Bundle – Bundle our products with yours under one price § Build – We offer developer versions of our software for you to customize § Integrate – For businesses that customize Autodesk solutions § Single Source Supplier Trusted Advisor § Success together § You gain access to Autodesk marketing, training § Joint customers gain important solutions to help them improve their business § Increase your Return on Investment 14

ISV Partnering Options Bundle Build ISV Application OEM Autodesk Technology + Autodesk Software ©

ISV Partnering Options Bundle Build ISV Application OEM Autodesk Technology + Autodesk Software © 2007 Autodesk 15

ISV Partnering – Build option ‘Build’ Solution § ‘Build’ Licensed Technology § Auto. CAD

ISV Partnering – Build option ‘Build’ Solution § ‘Build’ Licensed Technology § Auto. CAD OEM § Autodesk Real. DWG § Contract ‘Limited’ OEM © 2007 Autodesk ISV Application Autodesk Technology 16

ISV Program Overview © 2007 Autodesk § May only sell Autodesk software in conjunction

ISV Program Overview © 2007 Autodesk § May only sell Autodesk software in conjunction with your ISV solution § Margins in-line with VAR margins § ISV does first level support of Autodesk solution (phone support) § 800 number for partner to call into Autodesk technical support – not for end user § Autodesk training – sales, technical, management § Autodesk marketing support 17

Autodesk Products Categorization Category 1 Category 2 Auto. CAD LT Auto. CAD Auto. Sketch

Autodesk Products Categorization Category 1 Category 2 Auto. CAD LT Auto. CAD Auto. Sketch Impression cleaner VIZ cleaner XL combustion Map. Guide Studio Sketch. Book Pro Symbols © 2006 Autodesk Category 3 Auto. CAD Electrical Auto. CAD Mechanical Auto. CAD Architecture Auto. CAD MEP FM Desktop GIS Design Server Map 3 D Map. Guide Enterprise Raster Design Topobase CAi. CE Visual Transportation Emergency Response Land Desktop Survey Utility Design 18 Category 4 Inventor Routed Systems Suite Inventor Simulation Suite Inventor Professional Suite Inventor Suite Intent Developer / Run-time Productstream/Vault Productstream Professional Revit Architecture Suite Revit MEP Suite Revit Structure Suite Civil 3 D-Civ Des Companion Auto. CAD P&ID

ISV Product Categories © 2007 Autodesk 19

ISV Product Categories © 2007 Autodesk 19

ISV Partner Training § Sales Camp – at One Team Conference § Foundation for

ISV Partner Training § Sales Camp – at One Team Conference § Foundation for Success – Chicago § Leadership Summit § Marketing boot camp § e. Learning Portal § Technical © 2007 Autodesk § Tech Camp § e. Learning Portal § Webcasts 20

Existing Partner Existing ISV Partner Ameri-CAD, Inc. Striker Systems, Division of Computer Design, Inc.

Existing Partner Existing ISV Partner Ameri-CAD, Inc. Striker Systems, Division of Computer Design, Inc. An ITW Company Jay Moore, Business Development © 2007 Autodesk 21

Ameri-CAD, Inc. ISV Premier Partner • Founded 1989 - Residential services & software developer

Ameri-CAD, Inc. ISV Premier Partner • Founded 1989 - Residential services & software developer • Acquired by Illinois Tool Works (NYSE: ITW) August 1, 2007 Global manufacturing leader - revenues > $14 Billion. • Vision. REZ customization provides … Coordinated Designs 3 D Models Framing Bill of Materials Construction Documents Graphic Renderings Animations and more … • Intelligent data integration with manufacturing organizations - Alpine Engineered Products, Truswal, Space. Joist, and Intellibuild © 2006 Autodesk 22

Ameri-CAD, Inc. • Autodesk Development Platforms: • Auto. CAD Architecture 2008 • Architectural Desktop

Ameri-CAD, Inc. • Autodesk Development Platforms: • Auto. CAD Architecture 2008 • Architectural Desktop 2007 • Auto. CAD MEP 2008 • Autodesk DWF File Format • ISV Developments: • Vision. REZ Plug In • Vision. REZ Roof & Trim Plug In • Vision. REZ Stand Alone • Goal: Integrate, Communicate, and Consolidate to reduce fragmentation through “streamlining” on Autodesk powered “purpose-built” communication platforms © 2006 Autodesk 23

Why partner with Autodesk? Business Benefits of ISV partnership Technology • Application Programmers Interface:

Why partner with Autodesk? Business Benefits of ISV partnership Technology • Application Programmers Interface: Access to robust application programmers interface (API) for vertical market customization Market Presence • Industry Leader: With more than 18 years of business operations, Autodesk truly is the leader in A/E/C technology innovations • Marketing Opportunities: Access numerous marketing opportunities such at Autodesk University, Autodesk User Group International (AUGI), Autodesk website exposure © 2006 Autodesk 24

Why partner with Autodesk? Business Benefits of ISV partnership Revenue Extensions • Full, Upgrade

Why partner with Autodesk? Business Benefits of ISV partnership Revenue Extensions • Full, Upgrade & Crossgrade Seats: Resale of existing Autodesk product lines • Subscription: Predictable future revenue • Training: Autodesk core programs + 3 rd party development • Support: Maximize income and customer satisfaction ISV Success Story • Acquisition: Acquired by Illinois Tool Works in 2007 (NYSE: ITW). Global manufacturing organization with revenues in excess of $14 Billion. © 2006 Autodesk 25

Existing ISV Partner Striker Systems, Division of Computer Design, Inc. Michael Boggs, VP Sales

Existing ISV Partner Striker Systems, Division of Computer Design, Inc. Michael Boggs, VP Sales & Marketing © 2006 Autodesk 26

Striker Systems ISV Premier Partner Punching § 1985 - Founded § 1986 - Autodesk

Striker Systems ISV Premier Partner Punching § 1985 - Founded § 1986 - Autodesk Reseller § 1989 Cutting Nesting © 2006 Autodesk - Introduced FAB Professional line of Auto. CAD based sheet metal fabrication products § 1995 - Converted Autodesk Reseller status to ISV Partnership Better match for business model § 1996 - Introduced Fab. CAD Professional line of sheet metal fabrication products built on Auto. CAD OEM 27

Striker Systems ISV Premier Partner Punching § ADN Member, ISV Partner, and ATC §

Striker Systems ISV Premier Partner Punching § ADN Member, ISV Partner, and ATC § Products operate on § Auto. CAD Cutting § Auto. CAD Mechanical § Auto. CAD OEM § Autodesk Inventor § Currently Nesting © 2006 Autodesk world leader in sheet metal nesting and CAD/CAM software based on Autodesk technology 28

Why ISV partnership with Autodesk? § Additional sales and marketing resources § Technical and

Why ISV partnership with Autodesk? § Additional sales and marketing resources § Technical and business development training opportunities (e. g. Leadership Summit) § Greater control over sales process § Increased revenue through sale of Autodesk products, subscription, and supporting services § Leveraging Autodesk market strength provides competitive superiority within Autodesk user community § Access to Autodesk products breeds new development opportunities SHEET METAL NESTING & CAD/CAM SOFTWARE © 2006 Autodesk 29

ISV Program Benefits § § © 2007 Autodesk Leverage § Autodesk Brand Equity §

ISV Program Benefits § § © 2007 Autodesk Leverage § Autodesk Brand Equity § Autodesk Growth Engine § Autodesk Installed Base § Autodesk Marketing Machine Sales Gains § Higher Average Selling Prices § More Margin per sales effort § Differentiation from competitors § More leads and Opportunities § Better meet your Customers’ needs § Higher Return on Investment 30

Next Steps Begin application process - go to http: //usa. autodesk. com/adsk/servlet/item? site. ID=1231

Next Steps Begin application process - go to http: //usa. autodesk. com/adsk/servlet/item? site. ID=1231 12&id=7826077 § Contact by a Partner Recruiting Executive for your industry or region § § Formal application process § Legal agreement § Onboarding § Partner management © 2007 Autodesk 31

Partner Recruiting Contacts AEC – dave. pothier@autodesk. com (603) 938 -6182 Geospatial – scott.

Partner Recruiting Contacts AEC – dave. pothier@autodesk. com (603) 938 -6182 Geospatial – scott. pember@autodesk. com (623) 451 -9430 Government – john. lavelle@autodesk. com (301) 580 -2161 Manufacturing – olimpio. demarco@autodesk. com (617) 930 -3118 Plant - olimpio. demarco@autodesk. com (617) 930 -3118 Canada – james. thomas@autodesk. com (416) 874 -8716 Latin America – daniela. rosa@autodesk. com (305) 265 -5963 EMEA - monica. feredjian@autodesk. com 33 1 46 46 38 00 APAC - koji. mugita@autodesk. com (81) 3 6221 1618 © 2007 Autodesk 32

© 2007 Autodesk 33

© 2007 Autodesk 33