Auto CASE STUDY Last Updated 2018 BMW Example

Auto CASE STUDY Last Updated: 2018

BMW Example SUBJECT LINE: No Payments Until 2019 on CPO Inventory! TARGETING: Auto Intenders EMAIL COUNT: 50, 000 RESULTS: Opens: 11. 75% Clicks: 2. 33%

Toyota Example SUBJECT LINE: Toyotathon Going on Now TARGETING: Consumers EMAIL COUNT: 55, 000 RESULTS: Opens: 11. 01% Clicks: 1. 55%

Honda Example SUBJECT LINE: Happy Honda Days Sales Event On Now! TARGETING: Auto Intenders, HHI $70 k+ EMAIL COUNT: 66, 000 RESULTS: Opens: 11. 76% Clicks: 2. 32%

Ford Example SUBJECT LINE: Lowest prices of the year at Sexton Ford in Moline TARGETING: Auto Intenders EMAIL COUNT: 50, 000 RESULTS: Opens: 10. 58% Clicks: 1. 31%

GMC Example SUBJECT LINE: New Year, New Road TARGETING: Poor Credit, HHI under 50 K EMAIL COUNT: 30, 000 RESULTS: Opens: 10. 53% Clicks: 1. 55%

Chrysler, Dodge, Jeep, RAM, FIAT Example SUBJECT LINE: Armory CDJRF’s Spring Sales Event Going On Now…Hurry In! TARGETING: Chrysler-Jeep-Dodge-Ram Owners, Auto Age 3+ Years Ford, Chevy, GMC, Toyota, Nissan, Honda, KIA, Auto Age 3+ Years EMAIL COUNT: 50, 000 RESULTS: Opens: 10. 00% Clicks: 2. 06%

Alfa Romeo Example SUBJECT LINE: Experience Luxury Driving TARGETING: HHI 100 K+, Luxury Auto Intenders EMAIL COUNT: 35, 000 RESULTS: Opens: 11. 75% Clicks: 1. 17%

Subaru Example SUBJECT LINE: Drive into Spring at Subaru of Corvallis TARGETING: Consumers EMAIL COUNT: 50, 000 RESULTS: Opens: 12. 29% Clicks: 1. 82%

Mazda Example SUBJECT LINE: Come In And Test Drive The All New 2019 Mazda 6 Turbo! TARGETING: Mazda Owners EMAIL COUNT: 50, 000 RESULTS: Opens: 10. 26% Clicks: 2. 29%

Buick Example SUBJECT LINE: Save up to $16, 000 off on our Presidents’ Day Sale! TARGETING: Auto Intenders Ages 30+ HHI 30 K+ EMAIL COUNT: 100, 000 RESULTS: Opens: 10. 59% Clicks: 2. 20%

Hyundai Example SUBJECT LINE: Peepz are Taking Over & Slashing Prices! �� TARGETING: Hyundai Owners Auto Intenders Ages 27+, HHI 40 K+ EMAIL COUNT: 62, 500 RESULTS: Opens: 10. 12% Clicks: 1. 35%

Nissan Example SUBJECT LINE: Time is running out TARGETING: Auto Intenders EMAIL COUNT: 60, 000 RESULTS: Opens: 12. 03% Clicks: 1. 21%

Chevy Example SUBJECT LINE: March 2019 Specials TARGETING: Auto Intenders Owners of: Ford, Dodge, Ram, Nissan, Honda, Chrysler EMAIL COUNT: 190, 000 RESULTS: Opens: 9. 15% Clicks: 1. 45%

MINI Cooper, Chevy, Jeep Example SUBJECT LINE: Kick Off the Savings at Whalen Chevrolet TARGETING: Auto Intenders EMAIL COUNT: 50, 000 RESULTS: Opens: 10. 85% Clicks: 2. 39%

Cadillac Example SUBJECT LINE: A New Lease on Luxury TARGETING: Women, ages 45 -60 Professionals EMAIL COUNT: 30, 000 RESULTS: Opens: 10. 95% Clicks: 1. 30%

Sprinter/Metris Vans Example SUBJECT LINE: 4 x 4’s That Move Your Customers TARGETING: Hospitality, Resorts, Bus, Limo, Taxi Companies EMAIL COUNT: 22, 000 RESULTS: Opens: Clicks:

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