Audience Why do they Minecraft audience enjoying playing

Audience

Why do they Minecraft audience enjoying playing the game? What is its appeal? Endless opportunity Flexible Escape from reality Unique Free with Microsoft windows Can play online and single player Available across all markets, devices and consoles Audience can edit the game – altering the game play dynamics by developing new skins and textures for other fans of the game to use • The game is a global and commercial success and has been praised by high profile gaming critics • •

Minecon Conventions • MINECON is an annual Minecraft convention held by Mojang. The first one was held in 2010 in Washington State. They have also been held in London. • Tickets sell out fast and over 12, 000 people attend – you cant resell tickets • It has been describe to be the place to gain and share knowledge, empowering people to learn from others and better understand the world. • Its never been about making money (apparently) it’s a celebration of Minecraft and both a way of fans and creators saying thank you. • In 2017 they ditched physical interaction for digital.

Proliferation of Technology • Proliferation – rapid increase in the number or amount of something. What might the positive and negative impacts be? The negatives is due to the constant changes in technology it is expensive for us as the customers to keep up with the new versions. Not everyone has the money to keep up with this another example of this with by an i. Phone. There has only been focus on updating versions on the newer consoles not the old ones, highlights the on going concern of the pressure on audiences to buy new consoles. Industries also have less control. The positive is that it is constantly allowing the game to develop and make it more enjoyable to play for the audience even if it was just little changes e. g. high quality motion changes. People can also interact with more people also allowing the brand to be seen as cutting edge and with the times. Gives the audience more control and more availability watch what they want when they want.

Play. Station Vita • Mobile and handheld devices are seen to bring Minecraft sales forward e. g. the Play. Station vita boosted sales by 79% in 2012. Whereas now the Play. Station Vita isn’t used as much and it will be another new cutting edge source doing so e. g. the latest Play. Station console.

Fan Made Media A fan film is a film or video inspired by a media source, created by fans rather than by the source's copyright holders or creators. This can be through websites, social media and forums. The Yogcast: An entertainment company based in Bristol that primarily produce video gaming-related videos on You. Tube and Twitch, and also operate the Yogscast multi-channel network for affiliated content creators. First UK You. Tube channel to get 1 billion views in 2012. Their most popular series was ‘Lets Play-Style Minecraft’ in 2010. Minecraft Marketplace: Is a way to browse and purchase community made content from within the game, purchased using Minecraft coins. $1. 99 for 300 coins and $9. 99 for 1, 720 coins.