ATTITUDES ATTITUDES DEFINITIONS Attitudes are n Evaluating statements

ATTITUDES

ATTITUDES- DEFINITIONS Attitudes are: n Evaluating statements or judgements concerning objects, people or events (Robbins). n Relatively lasting feelings, beliefs and behavioral tendencies directed towards specific people, groups, ideas, issues or objects (Hellriegel).

CHARACTERISTICS OF ATTITUDES Attitudes: 1. Persist- unless something is done to change them. 2. Can fall any where in a continuumvery favourable to very unfavourable. 3. are directed towards some objects about which a person has some feelings and beliefs

COMPONENETS OF ATTITUDE 1. Cognitive -opinion or belief segment 2. Affective - emotional or feeling segment 3. Behavioural- an intention to behave in a certain way towards someone or something

BARRIERS TO CHANGING ATTITUDES n Prior commitment n Insufficient information

CHANGING ATTITUDES BY OVERCOMING BARRIERS n n n Providing new information Use of fear Resolving discrepancies Influence of friends or pears The co-opting approach

What Are the Major Job Attitudes? n n n Job Satisfaction Job Involvement Psychological Empowerment

Another Major Job Attitude n Organizational Commitment n n Identifying with a particular organization and its goals, while wishing to maintain membership in the organization. Three dimensions: n n n Affective – emotional attachment to organization Continuance Commitment – economic value of staying Normative – moral or ethical obligations Has some relation to performance, especially for new employees. Less important now than in past – now perhaps more of occupational commitment, loyalty to profession rather than to a given employer.

And Yet More Major Job Attitudes… n Perceived Organizational Support (POS) n n Degree to which employees believe the organization values their contribution and cares about their well-being. Higher when rewards are fair, employees are involved in decision-making, and supervisors are seen as supportive. High POS is related to higher OCBs and performance. Employee Engagement n n The degree of involvement, satisfaction with, and enthusiasm for the job. Engaged employees are passionate about their work and company.

Are These Job Attitudes Really Distinct? n n No: these attitudes are highly related. Variables may be redundant (measuring the same thing under a different name). n While there is some distinction, there is also a lot of overlap.