ass media Mass media Newspapers Book Magazines Reference

Мass media

Mass media: ü Newspapers ü Book ü Magazines ü Reference book

Have newspapers and books mass media?

Output In life you can do without books, newspapers, magazines, and finding it all on the Internet. But without all of this life would be monotonous and boring.

Newspapers: �Broadsheets �Tabloids

Broadsheets and tabloids In the UK we have two main kinds of newspapers: broadsheets and tabloids. Originally these names came from the size of the newspapers. A tabloid format newspaper was smaller and the broadsheet format newspaper was bigger. But nowadays when we talk about tabloids and broadsheets, we talk about two different kinds of newspapers: easy reading and quality newspapers. Tabloids report news in a very condensed form. They write about celebrities, the British Royal Family, sport, crime stories and scandals. Broadsheets give their readers long, detailed reports on the latest news and focus on more serious things: politics, economy, government, international events, business, culture.

Book Despite the growth of knigopechati in the XV century, the book has been published in limited edition and was very expensive. The need for careful attitude to them was obvious. One of the earliest mentions of the use of bookmarks related to 1584, when the royal printer, Christopher Barker, presented Queen Elizabeth I with a silk bookmark border. Narrow silk ribbons have become a common bookmark in the XVIII and XIX centuries, they fixed on the cover and do more than the height of the page. The first detachable bookmarks began appearing in 1850, they performed, usually made of silk or embroidery.

Magazines Like the newspaper, a magazine is one of the major media and advocacy, influence on public opinion, shaping it in accordance with the interests of certain ideological groups, social classes, political parties and organizations. With the advent of desktop publishing technology and the proliferation of commercial printers with the ability to color printing in Russia in the late XX early XXI century, magazines have become the main advertising medium for products of premium "and" Luxury ". As a rule, addressed to a strictly defined group of readers and are either the world and nation-wide magazines, catalogs, or advertising.

Reference book Directories are designed for selective reading and designed forquic kly finding information on them. Directories usually have a systematic structure that title in them in order of a certain pattern. Many guides are equipped with auxiliary indexes (alphabetical, subject, name, etc).