April 2 2009 Warsaw Poland IP Awareness and

April 2, 2009 Warsaw, Poland IP Awareness and Capacity Building Programs of KIPA Hyejin Hwang, Korea Invention Promotion Association hwanghj@kipa. org 82 -2 -3459 -2771

Content Introduction of KIPA Goal 1 | Creating a New Generation of Invention Culture Goal 2 | Maximizing the value of IP Culture Goal 3 | Training Next Generation Human Resource on IP

Introduction of KIPA Establishment § Originally founded in 1973 as Association § Re-established by Government in 1994 under provision of Invention Promotion Act § Non-profit organization Purpose § To promote invention and innovative activities in Korea § To protect and support inventors § To optimize the human resources April. 2. 2009 Korea Invention Promotion Assocoation

Introduction of KIPA Mission § Promoting nation’s intellectual property rights § Commercializing for patent technology fulfilling § Implementing projects in the interest of inventors with efficient system Strategic Goals Creating a New Generation of Invention Culture Maximizing the value of IP Training Next Generation Human Resource on IP Building the foundation facilitating to conduct Strategic performances with the continuous innovative activities April. 2. 2009 Korea Invention Promotion Assocoation

Goal 1 | Creating a New Generation of Invention Culture Foundation for Invention Promotion Invention Day Ceremony Participation in the International Invention Exhibitions Korea Student Invention Exhibition April. 2. 2009 Seoul International Invention Fair Promotion of University Invention Activities Korea Invention Promotion Assocoation

Goal 1 | Creating a New Generation of Invention Culture Invention Day Ceremony § Date : Every year on May 19 § The industrial medal, the industrial merit order, the presidential award and the prime minister award as a tribute to inventor's achievements and contributions Participation in the International Invention Exhibitions § Promote Korean enterprises and inventors to exhibit their inventions and new technology at the international invention exhibition. Seoul International Invention Fair § DATE : 3 rd ~7 th December, 2009 § Venue : COEX § The IP international symposium will be held during the event. April. 2. 2009 Korea Invention Promotion Assocoation

Goal 1 | Creating a New Generation of Invention Culture Korea Student Invention Exhibition § Participants : youths and elementary/middle/high school students § Distinguished participant shall have special opportunities such as joining Creativity development Camp, a training trip abroad § Essay and Cartoon contest on invention Promotion of University Invention Activities § Invention camp and the cultivation and support for university invention club § Selections shall have the opportunity to be supported for production of prototypes, technology transfer and others. April. 2. 2009 Korea Invention Promotion Assocoation

Goal 2 | Maximizing the value of IP Culture Promoting Utilization of IP Products, Supporting Sales and Marketing E-marketplace for Patented Products Assistance for the Acquisition of Good Inventions Internet Patent Mart April. 2. 2009 Subsidizing Foreign Application Program Operation of a Permanent Mart for Patent Technology Korea Invention Promotion Assocoation

Goal 2 | Maximizing the value of IP Culture E-marketplace for Patented Products § Operates internet shopping mall which sales especially patented products and promising inventions from commodities to industrial material. § www. buyinvention. com, since October 2004 Assistance for the Acquisition of Good Inventions § Promotes to sale of the products developed by SMEs through the public institutions to the organization expecting to purchase April. 2. 2009 Korea Invention Promotion Assocoation

Goal 2 | Maximizing the value of IP Culture Subsidizing Foreign Application Program § Individual, SMEs, Universities and research centers are encouraged to apply for a patent of their own products in overseas countries. Internet Patent Mart & Permanent Patent Technology Mart § To promote the trade of patent technology for SMEs § Internet patent mart : Provides a wide range on-line information regarding the transfer of patent technology (www. ipmart. or. kr) § Permanent Mart for Patent Technology : By regular displaying patented technology, it helps SMEs enter into on-line market and disseminate various information necessary to transfer and commercialize superb patent technologies April. 2. 2009 Korea Invention Promotion Assocoation

Goal 3 | Training Next Generation Human Resource on IP Management of Learner-oriented IP Education Contents and Curriculum Off-line Education April. 2. 2009 Online Education www. ipacademy. net International Cooperation Project Korea Invention Promotion Assocoation

Goal 3 | Training Next Generation Human Resource on IP Characteristics Various Human Resources • Experts domestic or overseas network with examiners, professors, attorneys and etc. • IPR research activities Abundant Experience in IPR education • The sole institute in Korea specializing in IPR education from 1973 onwards • Educational delivery knowhow from on-line and off-line courses April. 2. 2009 Korea Invention Promotion Assocoation

Goal 3 | Training Next Generation Human Resource on IP Off-line Education § Providing high standard of education of basic knowledge of intellectual property, patent information, patent disputes, patent management etc. § 32 Short-term courses (Basics, Advances, Experts) § 1 Special courses (U. S IP Experts Course) § Commissioned courses of company April. 2. 2009 Korea Invention Promotion Assocoation

Goal 3 | Training Next Generation Human Resource on IP On-line Education | www. ipacademy. net April. 2. 2009 Korea Invention Promotion Assocoation

Goal 3 | Training Next Generation Human Resource on IP On-line Education | www. ipacademy. net Participants IPAcademy Learners growth (2002 -2008) April. 2. 2009 Korea Invention Promotion Assocoation

Goal 3 | Training Next Generation Human Resource on IP On-line Education | www. ipacademy. net Target Learners § A variety e-learning contents to nurture Inventive and Creative ideas for students § School teachers can learn how to teach invention program § 13, 039 participants in each year § 97 courses including college of Design and Education § IP courses reflected demands from each universities April. 2. 2009 School Enterprise target University § IP-Company for firms and R&D institute § 1, 089 participants in 2008 § A variety elearning contents to be able to learn IP Public Officer Korea Invention Promotion Assocoation

Goal 3 | Training Next Generation Human Resource on IP International Cooperation Project Global E-learning Contents on IP Under the international cooperation with APEC and WIPO DL-KL-101 Course (WIPO WWA-KIPO-KIPA) IP Xpedite (APEC-KIPO-KIPA) IP Panorama (WIPO SMEs-KIPO-KIPA) April. 2. 2009 Korea Invention Promotion Assocoation

Goal 3 | Training Next Generation Human Resource on IP International Cooperation Project DL-KL-101 Course (WIPO WWA-KIPO-KIPA) * Background § Providing Korean university students with a joint e-learning course through exclusive website for each university. § Granting a specialized certificate in the names of WIPO-KIPA. § Providing great opportunity to participate in WIPO Summer School. * Contents DL-101 KL-101 • Developed by WWA • English course • Focused on IP theories + • Developed by KIPA • Korean course • Focused on IP cases • off-line lecture DL-KL-101 Course April. 2. 2009 Korea Invention Promotion Assocoation

Goal 3 | Training Next Generation Human Resource on IP International Cooperation Project DL-KL-101 Course (WIPO WWA-KIPO-KIPA) * Current Status § In 2008 : 1, 189 students § Total amount : 2, 974 students have attended (2005~2007) § WIPO Summer School (2006 - 2008) Planned for encouraging IP education to universities April. 2. 2009 Korea Invention Promotion Assocoation

Goal 3 | Training Next Generation Human Resource on IP International Cooperation Project IP Xpedite (APEC-KIPO-KIPA) * Outline • Importance of IPR in trade and investment External Purpose • Increasing needs to share information and experience on IPR utilization Internal • Prevent duplicated investment on R&D Purpose • Necessity of utilizing IP information April. 2. 2009 Korea Invention Promotion Assocoation

Goal 3 | Training Next Generation Human Resource on IP International Cooperation Project IP Xpedite (APEC-KIPO-KIPA) > Module 1 : Value of IP Information > Module 2 : Characteristics of the IP Systems of Major Countries > Module 3 : IPR Database Source > Module 4 : Understanding and Searching for Patent Information > Module 5 : Understanding and Searching for Trademark Information > Module 6 : Patent Indicators > Module 7 : Patent Map > Module 8 : Preparation of Patent Maps > Module 9 : Advanced Searching for Patent Documents Using an IPC and an F-term > Module 10 : International Application through the PCT System and its Strategies > Module 11 : International Trademark Application through Madrid System and its Strategies > Module 12 : Interpreting and Drafting Patent Documents in the US > Module 13 : Interpreting and Drafting Patent Documents in Japan and Korea > Module 14 : Interpreting and Drafting Patent Documents in EPO and Australia April. 2. 2009 Korea Invention Promotion Assocoation

Goal 3 | Training Next Generation Human Resource on IP International Cooperation Project IP Panorama (WIPO SMEs-KIPO-KIPA) * Main Goal § Providing SMEs, universities, citizens of the world with practical and business orientated IP-related knowledge through the advanced e-learning technology of Korea * Characteristics § Various stories and characters appear § Containing specialized learning contents in accordance with story flow § Showing how the actors solve (or fail to solve) the problem related to IP April. 2. 2009 Korea Invention Promotion Assocoation

Goal 3 | Training Next Generation Human Resource on IP International Cooperation Project Course Opearation – http: //global. ipacademy. net April. 2. 2009 Korea Invention Promotion Assocoation

Goal 3 | Training Next Generation Human Resource on IP International Cooperation Project Course Opearation – at University & Graduate School International Division of a graduate school in Korea University - Title: IP for Business - # of students : 37 persons (undergraduate + graduate students) - Type: Online(Modules 2 -10 of IP Panoram) + Offline Lecture in English - Evaluation: online mid term exam + final term paper (presentation) Biotechnology department of a graduate school in Yonsei University - Title: Patent Strategies of biotechnology - # of students : 102 persons (undergraduate: 52 +graduate 50) - Type: Online(Modules 2 -5 of IP Panoram) + Offline Lecture in Korean - Evaluation: online mid term exam + final term paper (drafting claims) April. 2. 2009 Korea Invention Promotion Assocoation

Goal 3 | Training Next Generation Human Resource on IP International Cooperation Project Course Opearation – at Patent Attorney and firms Probationary Patent Attorney - Title: IP for IP lawyers - # of participants : 65 persons of 200 (2007) - # of participants : all 201 persons (2008) - Evaluation: online Exam WIPO IP for Business School - Title: Pre-class for IP for Business School in Geneva # of participants : 12 persons - Type: Online (Modules 2 -10 of IP Panorama) April. 2. 2009 Korea Invention Promotion Assocoation

Q& A Thank you Hyejin Hwang, KIPA hwanghj@kipa. org 82 -2 -3459 -2771