An Introduction to Rhetoric AP Language and Composition

An Introduction to Rhetoric AP Language and Composition

Things to Consider �Context – The occasion or the time and place a text was written or spoken. �Purpose – The goal that the speaker or writer wants to achieve. �Subject – What is the main subject, and what are the claims being made about the subject. �Speaker – Who is the speaker or writer and what are their qualifications. �Audience – Who was intended to hear or read the text. �Persona – What character was the speaker trying to create for themselves.

The Three Appeals �Ethos – Appeals to character and shared values to demonstrate credibility. � Typically, gives the audience a reason for listening (expertise of knowledge, training, sincerity, etc. ) � Automatic ethos. �Logos – Appeals to the logic or reason. � May be established through specific details, examples, facts, and the counterargument �Pathos – Appeals to the emotions. � Can have strong connotations, vivid descriptions, figurative language. � Generally propagandistic rather than persuasive.

Activities �Group Activity � Read “We Can Afford to Give Parents a Break” � Complete SOAPStone � Analyze Rhetorical Framework �Individual Activity � Complete assignment on page 9 � Share with partner � Share with class

Visual Rhetoric �Study it for appeals and SOAPStone. �Rosa Park example (in book) �Analyze four examples (word document)

Homework �Complete activity on page 9 if needed. �Begin reading Chapter 2 (not due until Friday) �Bring in a visual ad to study. �Bring in book money (if needed)