Americas Mailing Industry Untold Stories of the U

America’s Mailing Industry Untold Stories of the U. S. Postal Service / Private Sector Partnership 1

National Postal Museum Objectives • Tell the story of the United States Postal Service • Tell the story of the history, heritage and heroes of the United States and other countries using postage stamps • Support a priceless collection of 6 million objects 2

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The Mailing Industry… An innovative partnership between the United States Postal Service and private enterprise, which uses or supports the Postal Service’s network to provide essential services to American consumers and businesses. 5

U. S. Postal Service Network Acceptance Origin Processing Transportatio n Destination Processing Transportatio n Delivery Mailing Industry Integration 6

Size & Scope… U. S. Postal Service… Mailing Industry… 8 Million Employees Annual Revenue = $1. 3 Trillion 8. 6% of US GDP • $67 Billion • 155 Billion Packages & Letters 200+ Years Old 7

USPS/Mailing Industry Project… Objective: To be the preeminent source and story-teller of the USPS/ Mailing Industry partnership – past, present & future Two prong approach: 1) NPM Website 2) Interactive Rotating Exhibit 8

Website Strategy… Overview Impacting Lives U. S. Postal Service Industries Company Stories Interesting Facts Main Navigation 9

Website Strategy: Overview ü Introduction to project ü Industry spokesperson 10

Website Strategy: Impacting Lives Supporting the needs of consumers and businesses around the world… Shopping Relationships Sending & Delivery Finances Information Citizenship 11

Website Strategy: U. S. Postal Service ü USPS Historian Curating Story ü Historical Perspective ü Major Milestones ü USPS Leaders ü Benefitting USPS ü Benefitting American Consumers & Businesses 12

Website Strategy: Industries ü Industry Overviews ü Narrated Video Intros (CEO Level) ü USPS Relationship ü Impacting Lives 13

Website Strategy: Overview… Artifacts… Industries State of the Industry… Research… OPE G L E V EN RIN U T C UFA LE N A P M EXAM Industry Leaders… Pioneers… 14

Website Strategy: Company Stories LE P EXAM Company History: Sed et ipsum pulvinar, aliquet augue a, euismod nisl. Sed dapibus ipsum velit, sed blandit ante pharetra et. Sed mollis tristique lectus, et fermentum nulla. Mauris bibendum nisi non erat bibendum, aliquet maximus lacus. U. S. Postal Service Partnership: Sed et ipsum pulvinar, aliquet augue a, euismod nisl. Sed dapibus ipsum velit, sed blandit ante pharetra et. Sed mollis tristique lectus, et fermentum nulla. Mauris bibendum nisi non erat bibendum, aliquet maximus lacus. My Company Helps With Shopping: Sed et ipsum pulvinar, aliquet augue a, euismod nisl. Sed dapibus ipsum velit, sed blandit ante pharetra et. Sed mollis tristique lectus, et fermentum nulla. Mauris bibendum nisi non erat bibendum, aliquet maximus lacus. My Company Helps With Managing Finances: Sed et ipsum pulvinar, aliquet augue a, euismod nisl. Sed dapibus ipsum velit, sed blandit ante pharetra et. Sed mollis tristique lectus, et fermentum nulla. Mauris bibendum nisi non erat bibendum, aliquet maximus lacus. 15

Who’s Telling Their Story… 16

Who’s Telling Their Story… 17

Website Strategy: Interesting Facts USPS Supplied (examples from usps. com): ü Top 10 Things You Should Know About the U. S. Postal Service ü Innovation in the Mail ü Size and Scope ü Fun Facts ü Information Technology ü Other TBD Industry Supplied (examples): ü EMA Jobs Study ü Other TBD 18

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Questions? ? K 25

CONTACT INFO: Karen Mc. Cormick Smithsonian National Postal Museum mccormickk@si. edu 202 -633 -5062 26