AHF Advocacy AGENDA INTRODUCTIONS ADVOCACY Definition Strategies AHF

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AHF Advocacy

AHF Advocacy

AGENDA INTRODUCTIONS ADVOCACY • • • Definition Strategies AHF Advocacy ADAP • • What

AGENDA INTRODUCTIONS ADVOCACY • • • Definition Strategies AHF Advocacy ADAP • • What is ADAP? Current ADAP Crisis MEDIA FORMULA

ADVOCACY

ADVOCACY

What is Advocacy ? n n n Communicating needs and voicing them to people

What is Advocacy ? n n n Communicating needs and voicing them to people who can help. Aimed at influencing public policy and decisions. In the case of people living with HIV and AIDS; advocacy is a tool for social and political change, to improve the quality of life for those infected and affected by the epidemic.

Advocacy Strategies n n n n n Letter Writing Campaign Make phone calls Talk

Advocacy Strategies n n n n n Letter Writing Campaign Make phone calls Talk to others Banners Legislative Visits Form coalitions Protest Social Media Be active

AHF Advocacy Efforts q Legislation n n q Engaging Elected Officials n n q

AHF Advocacy Efforts q Legislation n n q Engaging Elected Officials n n q q MEDI-CAL (MEDICAID) to cover hospice care for people dying of AIDS (1989) Insurance companies covering HIV testing (2008) Senator Nelson of Florida Speaker Pelosi Reduced Drug Pricing Merck – Isentress BMS – Reyataz Boehringer Ingelheim - Wel. Vista

AHF Advocacy

AHF Advocacy

AHF Advocacy

AHF Advocacy

AHF Advocacy

AHF Advocacy

AHF Advocacy

AHF Advocacy

AHF Advocacy

AHF Advocacy

AHF Advocacy

AHF Advocacy

AHF Advocacy

AHF Advocacy

AHF Advocacy

AHF Advocacy

ADAP

ADAP

What is ADAP? n n AIDS Drug Assistance Program It provides life saving medications

What is ADAP? n n AIDS Drug Assistance Program It provides life saving medications to lowincome, uninsured, & under-insured individuals living with HIV It’s a federal match program, to which both state and federal governments contribute It is the payer of last resort for people with no other resources to pay for their medications

ADAP Funding ** Taken from NASTAD Presentation at USCA 2010

ADAP Funding ** Taken from NASTAD Presentation at USCA 2010

Why are state ADAP’s in Economic More expensive Crisis? Downturn has program: Over More

Why are state ADAP’s in Economic More expensive Crisis? Downturn has program: Over More need: Higher created budget deficits @ state level need to cut spending unemployment rate + uninsured people more people are eligible for ADAP CRISIS the last 10 years the price of HIV meds have increased

Advocacy Calculus n n n Identify & Understand The Issue Identify the Players –

Advocacy Calculus n n n Identify & Understand The Issue Identify the Players – Who is your target? What is your “ask”? – Be Specific

Media Formula q Press Advisory ü q Press Statement ü q 2 weeks, 2

Media Formula q Press Advisory ü q Press Statement ü q 2 weeks, 2 days, Day of 3 Speakers, 10 Words Press Release ü Day Before, Send and Call *Press Kit (Hard Copies) to Reporters

Why you? n n n We are in this together Its your right Its

Why you? n n n We are in this together Its your right Its your life and your experience If not now…when? Accountability