About Signpost Signpost provides accurate accessible timely responsive
About Signpost • Signpost provides accurate, accessible, timely, responsive information to people affected by crisis and conflict. • We do this through a digital portfolio of tools customized to local needs.
How Signpost Works • Portfolio of digital tools are delivered through humanitarian agencies, in partnership with local organizations. • Content and quality insurance through a central team of: - Digital Product Managers - Protection Technical Advisors - Media, Marketing, Journalism Experts
Why Signpost? • • Information is power! • Often, information is non-existent, inaccurate, or inaccessible. Rumors and misinformation can imperil lives. • Changes in and/or confusing policy/laws related to displaced populations’ employment opportunities. • Information about how to become legally employed can be incredibly difficult to find, and is one of the primary needs for displaced populations seeking to integrate into their new homes. In times of crisis, people need information about where to go and how to access vital services.
DIGITAL PORTFOLIO Website Blog Service Map Facebook • Reached over 1. 2 M users through Facebook and website; ~70% of refugee population in Greece. • Delivers information in five languages in Greece (Arabic, English, Farsi, French, and Urdu) and working on translation for Italy. • 88% surveyed say they trust information on the site; 81% say they make decisions based on information they find on the site. • Team employs people from Nigeria, Liberia, and current asylum seekers. Instagram
• This year, more than 4, 200 people visited the Refugee. Info page about how to find a job in Greece and Italy. • 25% of our users who visited Refugee. Info were looking for information about employment, and 88% said that what they found was relevant.
• Focused on Syrian refugees in Jordan. • Reached >30, 000 Syrian refugees with civil and legal information. • Supports user base of ~30% women. • 83% of Syrian refugees live in urban areas; 17% in camps, making information dissemination especially difficult. DIGITAL PORTFOLIO Facebook Website
DIGITAL PORTFOLIO Website • Connects >100 local service providers with >1000 points of service throughout the country. Providers refer clients and develop integrated protection plans for crisis cases. • Employment information has been accessed by service providers more than 900 times. Service Map
Thank you!
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