A Brief Look on the Market Leaders Of

A Brief Look on the Market Leaders Of Cement, Capital Goods And Basic Materials Industries By Nandkumar Nair

Cement Industry � One of the most important industry in developing countries. � Backbone of progress � Many players = competitive business

� Nearly 7% of the Gross Domestic Product of India � 2 nd largest producer of cement in the world � Approx 30 -40 million tonnes per annum � FDI of approx INR 11, 779 cr

Main players in Indian cement markets � Ultratech � ACC � Ambuja � Shree cement � India Cement � JK Cement � Madras cement � Binani cement

Ultra tech Cements � Started in 1983 by Awarpur Plant 1, known as L&T cement � India’s biggest cement company � India’s largest cement exporter � Main international markets: ◦ Africa ◦ Europe ◦ Middle East

� Kumar Mangalam Birla heads the company Oct 2004. � The ◦ ◦ ◦ main products include: Portland cement Blast furnace slag cement White Cement Portland Pozzolano cement Ready mix concrete

Location of units

ACC � Inception of ACC in 1936 � At that time was known as Associated Cement Companies Ltd. � Corporate office in Mumbai is called cement house � India’s largest cement producer

� Their range of products include: ◦ Ordinary Portland Cement � 43 grade � 53 grade ◦ Blended cement ◦ Bulk cement ◦ Ready Mix Concrete

CSR � Very active and committed to CSR � Cement House is now one of the most fuel efficient and green office buildings. � Make ◦ ◦ ◦ valuable contributions in the fields of: Healthcare Education HIV treatment Disaster relief Conservation of heritage

Ambuja Cement � Earlier Gujarat Ambuja Cement. � Founded in 1983 by Sekhsaria and Suresh N. � Production commenced in 1986. � Their main products are: ◦ Ordinary portland cement �Ground portland clinker & gypsum. ◦ Portland Pozzolano Cement �Portland cement and fly ash; proportions will differ.

� Corporate office is in Mumbai. � In 50% partnership with Holcim, making Ambuja the 2 nd largest manufacturer. � Offices and their manufacturing units are in: ◦ ◦ ◦ ◦ ◦ Kodinar Surat Uttarakhand Bhatapara Chandrapur Panvel Solan Ropar Murshidabad Cochin

CSR � Bio gas powered plants. � Involved in various social issues: ◦ ◦ ◦ Livelihood Social issues Education Disaster relief Women’s empowerment

BOD ◦ Mr. N. S. Sekhsaria (Chairman) ◦ Mr. Paul Hugentobler (Dept. Chairman) ◦ Mr. Kuldip K Kaura (CEO & MD)

Shri Cement � Based in Rajasthan. � They have their manufacturing units in: ◦ ◦ ◦ Beawar Ras Khushkera Suratgarh Laksar (Roorkee, Uttarakhand)

� Shri B. G. Bangur – Chairman � Shri H. M. Bangur – M. D. � Plants are in line with environmental complainces. � Their brands: ◦ Shri Junk Rodhak cement ◦ Bangur cement ◦ Rock strong cement

Shree Power � Started in 2002. � Together the two plants produce 120 MW. � Came up in 21 months each. � The plants are situated in: ◦ Ras ◦ Beawar

India Cements � Founded by S. N. Shankaralinga & T. S. Narayanaswami in 1946. � Production in 1949. � Seven manufacturing plants in: ◦ ◦ ◦ ◦ Sankar nagar Dalavoi Sankari Yeramguntla Chilamkur Vishnupuram Malkapur

� Their main products include: ◦ Blended cement ◦ Sulphate resisting portland cement ◦ 53 grade �Coromandal King �Sankar Shakti �Raasi gold � Brands ◦ Sankar cement ◦ Coramandal Cement

BOD � Mr. N. Srinivasan - chairman & M. D. � Mrs. Chitra Srinivasan – Director � Ms. Rupa Gurunath – Director

� Sponsors the Chennai Super Kings team of IPL. � Recent backfire. Negative publicity. � Coromandel Infotech is the IT wing of the company.

JK Lakshmi Cement � Part of the JK group of companies. � Commercial � BOD: production – May 1975 ◦ Dr. Gaur Hari Singhania – Chairman ◦ Mr. Yadupati Singhania

� Main ◦ ◦ ◦ products: Ordinary Portland cement Portland Pozzolano cement Portland Slag Cement White Cement Wall putty Water proofing solutions

� Plants: ◦ International plants: �JK plant in Fujairah (commissioning soon) ◦ Rajasthan �Nimbhara �Mangrol �Gotan (grey and white cement) ◦ Karnataka �Mudhol

CSR � Environmental � Education � Healthcare � Vocational preservation training � Community welfare � Spirituality - temples

Madras Cements �A part of Ramco group. Also known as Ramco cements. � Cement: ◦ ◦ OPC 43 grade OPC 53 grade Sulphate resisting cement (SRC) Sleeper grade cement (53 S)

� Other ◦ ◦ ◦ dry mix products include: General purpose plaster Water repellant plaster Brick/block mortar Ramco super fine putty (cement based) Ramco tile fix

� Totally � Plants: ◦ ◦ ◦ based and operational in South India. RR nagar, Tamil Nadu Alathiyur, Tamil Nadu Ariyalur, Tamil Nadu Mathodu, Karnataka Jayanthipuram, Andhra Pradesh

CSR � Contributed � Their ◦ ◦ ◦ in education sector schools: Ramco vidyalaya Sethu Ramammal Vidya Mandir nursery Sri ram primary school Sri Gokul higher primary school

Binani Cement � Flagship subsidiary of Braj Binani group. � Incorporated � Was on Jan 15 th 1996 Dynasty Dealers earlier – renamed as Binani cement.

� Main ◦ ◦ ◦ products: OPC (grade 43 & 53) PPC Ground granulated blast furnace Slag Fly ash (industrial waste of coal) Ready mix concrete (RMC)

� International brand � Manufactured internationally: ◦ India ◦ China (Shandong Binani Cement company) ◦ Dubai (Binani cement factory) � Well ◦ ◦ ◦ ◦ established markets in: India UAE UK Sudan South Africa Tanzania Namibia

CSR � Livelihood � Schools � Scholarship drives � Financial help to rural public � Developing professional skills � Free meals and medical check ups in schools

Basic Materials Industry � Discovery development and processing of raw materials � Growth in this sector is positive � Depends largely on the customer’s decision to buy � Low cost production = biggest boon � Operational problems = biggest bane

� Some of the key players in the Indian basic materials industry include: ◦ ◦ ◦ ◦ Tata Chemicals Nirma Nilkamal Supreme Industries Finolex industries Century plyboards Greenply industries

Tata Chemicals � The operations of Tata Chemicals officially started in 1944 � World’s 2 nd largest producer of Soda ash (5. 5 mn tonnes PA) � Main focus on LIFE ◦ L – Living ◦ I – Industy ◦ FE – Farm Essentials

Main products � Their main products include: ◦ Living: �Consumer salt �Pulses �Water purifier (swach)

◦ Industries �Soda ash �Industrial salts �Sodium bicarbonate �Tata cement �Allied chemicals

� Farm essentials ◦ Fertilizers �Urea �Bi ammonium phosphate �Single super phosphate ◦ Customized fertilizers ◦ Bio fuels �Bio Ethanol �Bio Diesel

Nilkamal � Started by Vrajpal Parekh in 1934 – buttons � Started with plastic tea glasses – big hit � Currently known for its moulded furniture � Got enlisted since 1991 � Turnover exceeds Rs. 1499. 44 crores

� Main ◦ ◦ business include: Material handling crate Moulded furniture Custom moulding @Home (hospitality)

� Innovative ◦ ◦ technologies: Injection moulding Rotational moulding Vacuum forming Blow moulding

Some more facts � Listed since 1991 and has a turnover of over 1499. 44 crores � Metallic storage system JV with Bito Lagertechnik Bittman � Hospitality products JV with Cambro � JV with Omnium systems for waste management

Nirma �A group of companies based in Ahmedabad � Started by Karsanbhai Patel � 15000 employees � 3550 crores turnover � Main products: ◦ ◦ Soaps Detergents Salt Industrial products

Productline � Soda ash � Packaging � Sulfuric acid � Alkyl benzene � Soaps � Detergents � Edible & Industrial salts � Glycerin � Medical disposals

� Most cost effective brand of India � Perfect example of entrepreneurship

CSR � Nirma Education & Research Foundation (NERF) started in 1994 � Nirma labs for entrepreneurs � Gram Vikas trust � Nirma memorial foundation and trust for: ◦ Deprived women ◦ Elder ashrams ◦ Contributes to �Schools �Colleges �Social institutions

Finolex � Successful business & favorable conditions = super success � Finolex = Fine & Flexible � Started in 1945 by two brothers: ◦ PP Chabaria ◦ KP Chabaria

� The ◦ ◦ various brands in the market include Finolex cables pipes plasson industries J power system

Products � Wires & cables � Switches � Compact fluorescent lamps � Copper rods � PVC resin � Chemicals � PVC-U pipes & fittings � Optic fibre

� Super strategy is the core of business developemnt � Turnover exceeding 30 billion INR � Manufacturing units in: ◦ Pune ◦ Ratnagiri

Greenply � India’s largest interior infrastructure manufacturer � 36% market share in India � Last turnover 1997. 68 crore INR � Presence in over 100 nations

� The ◦ ◦ ◦ main brands of the company include: Greenply plywood Greenclub premium ply Greenlam laminates Green decowood Ecotec

� Manufactyuring ◦ ◦ ◦ units are at: Tizit, Nagaland Kriparampur, West Bengal Behror, Rajasthan Pantnagar, Uttarakhand Nalagarh, Himachal Pradesh Bamanbore, Gujarat

� CSR ◦ Educational facilities for girl children at U. P. & West Bengal ◦ Regular tree plantation drives ◦ Abolishment of child marriage in Rajasthan

Supreme industries � Founded in 1942 � B. L. Talparia – Managing Director � M. P. Talparia – Executive Director � B. V. Bhargava - Director � Most comprehensive range of products � 19 manufacturing plants � 2, 000 tonnes of production

� Main ◦ ◦ ◦ ◦ products: Moulded furniture Material handling products Petrochemicals Industrial moulded products Performance films Protective packaging Plastic pipes

� Extensive R&D � Technical advancements like ◦ ◦ Injection moulding Rotational moulding Extrusion Compression moulding

� CSR ◦ Supreme Sanskrit college ◦ ITI & Medical Institute (Rajasthan) ◦ Drinking water & Library for nearby villages ◦ Waste management drives ◦ Plantation drives

Bibliography � www. google. com � www. wikipedia. com � Official web sites