3 D Print Applications in Product Development Fairfield

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3 -D Print Applications in Product Development Fairfield University Conference 2 -20 -2009

3 -D Print Applications in Product Development Fairfield University Conference 2 -20 -2009

Presentation Overview • Brief History of Rapid Prototyping (RP) • Objet’s Position in the

Presentation Overview • Brief History of Rapid Prototyping (RP) • Objet’s Position in the Market • How/Why Companies use 3 D Print • ROI Overview Business Case for 3 D Print

Brief History of RP Industry • Started in late 1980’s early 1990’s – Cumbersome

Brief History of RP Industry • Started in late 1980’s early 1990’s – Cumbersome process – Expensive equipment – Specialized KNOWLEDGE BASE – Only large companies invest • Fast Forward 20 years – Simple process with 3 D Printers – Anyone with 3 D CAD can easily make models.

Objet Overview Office Friendly Technology – Easy Cleanup, Minimal Training Expanding product line –

Objet Overview Office Friendly Technology – Easy Cleanup, Minimal Training Expanding product line – Wide range of Material Properties and Printers Leading Technology – Polyjet (inkjet) – Polyjet Matrix (multiple materials) Established Company – Thousands of installations WW – “Most desired” technology

Selected Customers Automotive & Industrial

Selected Customers Automotive & Industrial

Sample Models

Sample Models

Why Use 3 D Print? Old Driver - Cost of Error Cost of error

Why Use 3 D Print? Old Driver - Cost of Error Cost of error High risk for any company! Design/Concept First runs/ prototypes Mass Production Time

New Driver – Need for Collaboration • Increased requirement for validation of complex products

New Driver – Need for Collaboration • Increased requirement for validation of complex products • Do more with less • Communicate design concepts better

Apple’s Jonathan Ive {Radical Craft 2006] “I think one of the things we are

Apple’s Jonathan Ive {Radical Craft 2006] “I think one of the things we are good at as a team is gently moving these fragile ideas along so they become just a little more robust and you can actually start to see what they are. So we go from those sorts of discussions and then we make lots and lots of prototypes.

How Prototype Models are used in New Product Development Processes Old School Use models

How Prototype Models are used in New Product Development Processes Old School Use models to CONFIRM designs. (Out-source is OK). Design Cycle Innovate, review, Place order for Model Time flies… Model REPEAT Process (if time allows? ) And flies. . . Model New School And flies • Save $5 K on model expense? (Old School) Design Cycle Innovate, MODEL, review, repeat Release optimized design on time! Discover “Issues” Model Release late and/or compromised design Where is the Profit Opportunity? Share models Use models to INNOVATE and solve problems in real time. Must have capabilities in-house. Share models discover “Issues” Model • Save $50 K in total development cost? (New) • Earn $500 K with a better product in less time! (New)

Sample Company Statistics • $60 M Revenue • 24 Engineers/CAD Seats • 10 new

Sample Company Statistics • $60 M Revenue • 24 Engineers/CAD Seats • 10 new products per year – Avg. selling price = $100 • 24 month PD cycle time • 250 drawings per month • Warranty cost=1%

Sample Results Forecast Results using 3 D Print (Using company supplied data): Products to

Sample Results Forecast Results using 3 D Print (Using company supplied data): Products to market 2 -3 months sooner +$600 K Savings – development hours Savings - ECOs after release +$520 K Savings - warranty costs +$100 K +$120 K $1, 340 K Per Year!

How does this apply to you? Objet can help you find out! Ben Arnold

How does this apply to you? Objet can help you find out! Ben Arnold 781 -806 -5012 ben. [email protected] com www. objet. com