2020 Census Countywide Outreach Complete Count Committee Kenneth

2020 Census - Countywide Outreach Complete Count Committee Kenneth Hahn Hall of Administration County of Los Angeles November 20, 2019

Welcome and Introductions • Avianna Uribe, Chief Executive Office County of Los Angeles • Maria de la Luz Garcia, Mayor’s Office City of Los Angeles

Countywide Outreach Complete Count Committee (CCC ) Sub-committee Report City/County Departments • L. A. City Department Report Maria de la Luz Garcia • L. A. County Department Report Marcha Stevenson

Countywide Outreach CCC Sub-committee Report Community-Based Outreach • Administrative Community-Based Organization Update for Region 8 Stephania Ramirez, California Community Foundation 4

Countywide Outreach CCC Sub-committee Report Community-Based Outreach 5

• Gathering space for community-based and non-profit organizations to coordinate the planning and execution of outreach plans • Stakeholder Subcommittee of the 2020 Countywide Complete County Committee

• Antelope Valley/Santa Clarita Valley Hosted by Antelope Valley Partners for Health • Long Beach Hosted by Long Beach Forward • Metro L. A. Hosted by Advancement Project California • San Fernando Valley Hosted by Pacoima Beautiful • San Gabriel Valley Hosted by LA Voice • Southeast L. A. County Hosted by SELA Collaborative

• February 262 attendees • October 309 attendees

Four-Phase Strategy PHASES Phase 1 OUTCOMES Preparation • • Phase 2 Education • ACTIONS (examples) Filed outreach plans Resources and capacities to carry out plans • Widespread awareness of the 2020 Census • • • Phase 3 Phase 4 Activation Follow Up • • • High level of self response to the census questionnaire • Awareness of NRFU operation High level of self response • • TIMELINE Develop organizational plans ID and secure resources Jul. 2018 – Mar. 2019 Conduct public education workshops Launch media messaging Apr. 2019 – Dec. 2019 Canvass neighborhoods Provide technical assistance by hosting a CAK Jan. 2020 – Mar. 2020 Phone banking Canvass neighborhoods TA through CAKs Apr. 2020 – Jul. 2020

• Next meeting – January 2020 • Locations and time TBD

Questions? Alejandra Ramirez-Zarate Policy & Research Analyst Political Voice Advancement Project California www. Advancement. Project. CA. org azarate@advanceproj. org

Countywide Outreach CCC Sub-committee Report School Districts • Los Angeles Unified School District, Sonia Solis and Michelle Cabrera

Countywide Outreach CCC Sub-committee Report School Districts • Los Angeles County Office of Education, Carolina Sheinfeld 14

Count Me In! Schools as Trusted Messengers LA County Complete Count Committee – 11/20/2019

Los Angeles County Public School Districts 16

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Curriculum Roll Out Trainings 18

● ● Awareness Rising & ● ● Community Engagement ● ● ● LACSTA (Los Angeles County School Trustees Association) Regional Superintendents Meetings Head Start Policy Council and delegate agencies councils Student Support Services Area meetings Newcomers’ trainings for district staff Back to School Nights Train the Trainers’Count Me In! 19

Census 2020 Schools Outreach Initial Investment (FY 18 -19) $421, 576. 82 State funding for all LA County Schools selected based on Title I and Title III students (not HTC) 20

Census 2020 Schools Outreach – Additional Funds (FY 19 -20) $1, 926, 000. 00 State funding for schools $2, 000 for each school site 963 schools in 43 school districts Schools selected in hard-to-count communities (+charter schools) HTC index >57 21

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Commitments • Awareness Raising • Parent & Student Engagement • Professional Development • Community Education & Partnerships • Bridge the Digital Divide 23

Activities for Districts • Use the curricula, “Census 2020 Count Me In: Taking Informed Action Today” and “Census 2020 Count Me In: A Historical Perspective” in grades 5, 8, 11, and 12 • Community Presentations to District Staff, Parents and Community Members • Develop Calendar of Census Events & Advertise Events • Census Awareness Week Activities on school campuses March 23 -April 9, 2020 • Census Action Kiosks • Translate materials for schools with 15%+ students with primary language other than English • Use California Schools-based Communications Outreach Toolkit (pending) • Report Activities to LACOE (outputs include date, address, total of attendees, type of event…) 24

Count US in! 25

Thank You! Vibiana Andrade General Counsel andrade_vibiana@lacoe. edu Carolina Sheinfeld Immigrant Relations Coordinator sheinfeld_carolina@lacoe. edu 26

Census Action Kiosks (CAKs) Status of CAKs • Maria de la Luz Garcia, City of L. A.

United State Census Bureau Raef Fakhoury and Malissa Kaawa, Los Angeles Regional Census Bureau • Early Operations Update -Recruitment -Waiver for the Hiring of Non-citizens • Building a List of Group Quarters

Address Canvassing - Results • • • Invited 700+ people to training Conducted last minute replacement trainings New operational control system New automated time and expense reporting Enhanced Listing and Mapping Application System for validating and updating addresses was successful • Completed the first major field operation on time and under budget (October 11) 29 2020 CENSUS. GOV

Recruiting – Peak Ops • We will select over 15, 000 enumerators in Los Angeles to complete the Non Response Follow-up GQ operations out of seven Area Census Offices (ACOs) • Each ACO will have between 55 -100 office staff 30 2020 CENSUS. GOV

Recruiting goals Peak Ops • Goal for peak operations is to recruit 72, 000 applicants in Los Angeles • What type of people are we looking for? • Call to Action! • How will you help? 31 2020 CENSUS. GOV

Help get the word out about 2020 Census jobs • Posting information about 2020 Census jobs using your organization’s social media channels, as well as by tagging other organizations that might also be willing to share this information • Posting information about 2020 Census jobs on your organization’s website and/or in newsletters • Distributing promotional materials about 2020 Census jobs to your clients, customers, and/or members • Displaying promotional materials about 2020 Census jobs in your offices and other facilities • Allowing a Census Bureau recruiter to distribute promotional materials to your clients, customers, and/or members • Sending an email with 2020 Census jobs information to your contacts • Inviting a Census Recruiter to present information about 2020 Census jobs at your meetings or other gatherings, or being willing to provide 2020 Census jobs materials at those times yourself • We are also very interested in any ideas you may have; since nobody knows your organization better than you, we look forward to working with you in what you believe will be the most effective ways 32 2020 CENSUS. GOV

Hiring Non-Citizens Has the Census Bureau received an exemption from Congress to hire non-citizens for the 2020 Census? Appropriations law requires that federal employees must be U. S. citizens. The appropriations law permits the hiring of non-citizen translators as census takers if there are no available citizens who can be hired with the necessary non-English language skills. Consistent with law, the Census Bureau will hire non-citizen translators who are legally entitled to work in the U. S. on an as-needed-basis during the 2020 Census. As a point of reference, during the 2010 Census more than 700, 000 people were hired to conduct the census and less than 4, 000 non-citizen translators were hired. Census Bureau recruiting and hiring systems will be updated consistent with this approach. 33 2020 CENSUS. GOV

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Early efforts on GQs • Partnerships staff soliciting the HUD PIT count contact list • Creating partnerships with service organizations • Sending a letter to all HEOs in December • Sending a letter to all Service organizations partners, but haven’t received a response 38 2020 CENSUS. GOV

In Field, we do the things that count!

Reference Timeline 40 In Field, we do the things that count!

Questions? 41 In Field, we do the things that count!

Countywide Outreach CCC Member Updates • Announcements • Ask for Assistance

• All Questions, Answers and Announcements • Public Comment

5 Minute Break

Update for Cities Avianna Uribe, L. A. County • Status of contracting with cities that have Hard-to-Count areas • Unincorporated Areas

Thank you for attending! Next meeting date: January 23, 2020 Hosted by the City of Los Angeles 46

Contacts County of Los Angeles: Avianna Uribe auribe@ceo. lacounty. gov census. lacounty. gov City of Los Angeles: Maria de la Luz Garcia maria. garcia@lacity. org census. lacity. org 47