2003 ANNUAL RESULTS 27 th February 2004 1
2003 ANNUAL RESULTS 27 th February, 2004 1
International Media Jaime Polanco 2
GRUPO PRISA – INTERNATIONAL MEDIA GLR COVERAGE The Grupo Latino de Radio is present in 7 countries, with some 300 radio stations and an aggregate audience of more than 11 million listeners. France Radio Latina Mexico Radiópolis Costa Rica GLR Costa Rica Miami Caracol Miami Panama Caracol Panamá Colombia Radio Caracol Chile Consorcio Radial de Chile 3
GRUPO PRISA – INTERNATIONAL MEDIA RADIO MODEL The model of GLR Radio is based on: • Expansion of global brands. • Taking advantage of informative and music synergies. • Coverage increase. 4
GRUPO PRISA – INTERNATIONAL MEDIA GLOBAL BRANDS GLR has implemented three base formats, common to every country where the Group is present: Conventional Radio Music Radio 5
GRUPO PRISA - INTERNATIONAL MEDIA Global Brands: 2004 GLR FORMATS CONVENTIONAL RADIO Global Format MUSIC RADIO COLOMBIA Global Format MEXICO CHILE COSTA RICA PANAMA MIAMI (USA) 6
GRUPO PRISA – INTERNATIONAL MEDIA SYNERGIES IN INFRASTRUCTURE AND CONTENT § W Radio as a supplier of informative services of remarkable importance. § Grupo PRISA is the leading radio group in Spanish: SER (SPAIN), W Radio (MEXICO, CHILE, ) and Radio Caracol (COLOMBIA). § Access to content and unique resources. 7
GRUPO PRISA – INTERNATIONAL MEDIA AUDIENCE RESULTS: Success in the evolution of the audience figures • Colombia: 7 million listeners. Indisputable leader. • México: 3. 4 million listeners. Audience growth in 2003: W Radio (+ 47%), 40 P (+ 58%) and Bésame (+ 39%). • Chile: 300, 000 listeners. W Radio (+ 33%), 40 P (+ 83%) and Bésame (+ 140%). • Miami: more than 500, 000 listeners. Caracol Miami reached a leading position at AM in Miami in 2003. 8
GRUPO PRISA - INTERNATIONAL MEDIA GLR EXPANSION PLAN § GLR target: to achieve a leadership position in Latin America. § Estimated Investment for the next three years: € 175 million. § Priority countries: Colombia, Mexico, Brazil, Argentina and USA. § Association with local groups having a leading position in media and entering new markets through acquisitions and affiliations. 9
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