2 4 Presentation Skills Learning Objective Students enhance

2. 4 Presentation Skills

Learning Objective: • Students enhance their presentation skills by presenting a student assignment in class and developing criteria for effective presentations

Presentation Skills What makes an excellent presentation? Ø Develop criteria for effective presentations

Objectives of the Presentation • The presentation should provide answers to the following questions: • • • Why was the study conducted? What was the purpose of the study? What did the client want to find out? Why was it important to obtain this information? How was the data collected? How was the data analysed? What were the major findings? Why are these findings important? What are your recommendations for the company?

Presentation Ecosytem Source: Duarte (2008)

6 Steps for Making Effective Presentations 1. Keep the objective of the consulting assignment in mind = assist the client in taking action 2. Follow a clear presentation structure 3. Engage the client ask if data & recommendations are clear ask the client what trends they see emerging from the data 4. Discuss the reasoning behind your recommendations 5. Do not react defensively if the client questions your analysis and/or recommendations clarify the client's issues and concerns do not take criticism personally 6. Keep an eye on the time

Five Data Slide Rules Tell the truth Get to the point Pick the right tool for the job Highlight what’s important Keep it simple Source: Duarte (2008)

Five Data Slide Rules Before After Source: Duarte (2008)

Self-study: Slide: ology • Read: Interview with Nancy Duarte and watch TED Talk: https: //blog. ted. com/how-to-give-more-persuasive-presentations-aqa-with-nancy-duarte/

Summary • Consider your audience and their interests • Consider quality criteria depending on the context • Keep it clear and simple

Learning Objective: • Students enhance their presentation skills by presenting a student assignment in class and developing criteria for effective presentations

References • Stroh, L. K. & Johnson, H. H. (2006). The Basic Principles of Effective Consulting. Lawrence Erlbaum Associates Publishers: London. • Duarte, N. (2008). Slide: ology: The art and science of creating great presentations (Vol. 1). Sebastopol, CA: O'Reilly Media.